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Full-Text Articles in Adult and Continuing Education

Differences In Learning Motivations Of Professionals And Nonprofessionals Participating In Two South Mississippi Institutes For Learning In Retirement, Constance Marie Farmer May 2008

Differences In Learning Motivations Of Professionals And Nonprofessionals Participating In Two South Mississippi Institutes For Learning In Retirement, Constance Marie Farmer

Dissertations

This study investigated the differences in learning motivations of (a) professional and nonprofessional, and (b) urban and rural members of two south Mississippi Institutes for Learning in Retirement (ILR) programs in an attempt to expand C. O. Houle's conceptual model of continuing professional education into the retirement years and to determine if the life transitions of the older adult unite the learning orientations of these subpopulations into self-actualizing (growth) motives as part of the maturation process identified y Abraham Maslow.

Ninety urban ILR and 60 rural ILR members were recruited. Professional was defined as having completed a bachelor's degree or …


Branding Your Community, Milan Wall Mar 2008

Branding Your Community, Milan Wall

Heartland Center for Leadership Development Materials

Connections: Using a Brand Creation Approach to Community Identity

Origins of the Branding Concept

Even far back in the middle ages when artists and artisans began to form guilds or associations together, many hallmarks or identifying symbols were used as a signatures by artisans to lay claim to the result of his or her work. Another important, and American reference, comes from the days before fences divided up the frontier and cattle owners found a way to mark and identify their own cattle by branding them with a personalized symbol. Even today, many purebred horses are carefully inspected and only …


Branding Your Community, Milan Wall Mar 2008

Branding Your Community, Milan Wall

Heartland Center for Leadership Development Materials

Branding Your Community

Table of Contents:

Connections: Using a Brand Creation Approach to Community Identity

Case Study: Superior, Nebraska

Mapping Community Assets: An Overview

SOAR Analysis

About Appreciative Inquiry

The Marketing Process: Attention, Attraction and Action

Marketing Your Community

Back Home Ideas

Tips for Creating Community Brands

Workshop Evaluation