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Full-Text Articles in Education

Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr Nov 2010

Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr

Ratnesh Dwivedi

Advertising is paid communication through a medium in which the sponsor is identified and the message is controlled. Every major medium is used to deliver these messages, including: television, radio, movies, magazines, newspapers, the Internet and today’s growing mobile advertising. Advertisements can also be seen on the seats of grocery carts, on the walls of an airport walkway, on the sides of buses, heard in telephone hold messages and instore PA systems but get paid for reading SMS on our mobile phones .It is the new way of marketing strategy for reaching subscribers. Mobile advertising is the business of encouraging …


A Paradigm Of Power And Possibility, Linda Dauksas Apr 2010

A Paradigm Of Power And Possibility, Linda Dauksas

Academic Leadership: The Online Journal

At the base of the Principal’s leadership and professional responsibilities is the ultimate power to create a model of ability and respect for every student. No matter the size of the school, age of the students, tenure of staff or status of the community, every principal can create a potent paradigm promoting ability over disability, and opportunities over impediments. The power of this paradigm can impact students, staff, and the entire community, far beyond the school campus.


Effective Private Bilingual School’S Principal Leadership Behaviors In Thailand: A Measurement Model, Patee Tintavee Apr 2010

Effective Private Bilingual School’S Principal Leadership Behaviors In Thailand: A Measurement Model, Patee Tintavee

Academic Leadership: The Online Journal

This study focuses on administering of private bilingual schools, which may demand for school principals who have distinguished working manners and behaviors. The research examined what are effective principal leadership behaviors of private bilingual school’s principal leadership.


Making Waves With Critical Literacy, Carolyn Fortuna Apr 2010

Making Waves With Critical Literacy, Carolyn Fortuna

Master's Theses, Dissertations, Graduate Research and Major Papers Overview

A qualitative study undertaken in 2007 that explores the application of critical literacy pedagogy within English language arts classes of an upper middle class public high school. Results demonstrate that when students recontextualize their own modalities, literacies, and cultures as part of their learning experience, they begin to understand the concept of social justice for all.


Implementation Of Language And Literacy Practices By Prekindergarten Teachers In The West Virginia Universal Pre-K System, Leslie Papelier Jan 2010

Implementation Of Language And Literacy Practices By Prekindergarten Teachers In The West Virginia Universal Pre-K System, Leslie Papelier

Theses, Dissertations and Capstones

This study investigated the perceived frequency of implementation of language and literacy practices for 217 West Virginia Pre-K teachers. Teachers were employed in public school-based and community-based classrooms for 4-year-olds. Respondents completed the Language and Literacy Practice Survey (LLPS), which measured their perceived frequency of implementation of 18 language and literacy practices. Their overall perceived ability level for implementing effective language and literacy instruction was also assessed. Respondents also rated their use of resources and materials to facilitate effective language and literacy instruction. Additionally, respondents answered open-ended qualitative questions to determine perceived constraints that may hinder their effective implementation of …


Teaching English Language Learner Students In Us Mainstream Schools: Intersections Of Language, Pedagogy, And Power, Katya A. Karathanos Jan 2010

Teaching English Language Learner Students In Us Mainstream Schools: Intersections Of Language, Pedagogy, And Power, Katya A. Karathanos

Faculty Publications

This study explored to what extent two groups of mainstream teachers in the midwestern region of the USA with differing degrees of English Language Learner (ELL) specific universitypreparation reportedly engaged in practises that incorporated the native languages (L1) of ELL students in instruction. The study further examined specific strategies reported by mainstream teachers in promoting L1 use in instruction as well as challenges identified in implementing this practise. The study utilized a mixed-method design that included analyses of survey data from a quantitative study (n=227) and qualitative analyses of teacher discourse from course documents and open-ended survey questions. Findings indicated …


The Language Policy And Practice Of Tanzania And Singapore: What Lessons For Nigeria, Africa., Olufunson Fasanami Jan 2010

The Language Policy And Practice Of Tanzania And Singapore: What Lessons For Nigeria, Africa., Olufunson Fasanami

Academic Leadership: The Online Journal

Language makes a people. If a language is lost, the identity of the race is lost. Language is a universal concept and there is no society in the world where language is not used for communication. Many linguists have defined language as a means of communicating, ideas, thoughts, emotions and information, among others. The human race is imbued with the gift of verbal language, apparently, intelligible language for communication. There are other types of communication like the signs, symbols, gesticulations, braille for the blind and other non verbal communication media.


Teaching English Language Learner Students In Us Mainstream Schools: Intersections Of Language, Pedagogy, And Power, Katya A. Karathanos Jan 2010

Teaching English Language Learner Students In Us Mainstream Schools: Intersections Of Language, Pedagogy, And Power, Katya A. Karathanos

Katya A. Karathanos

This study explored to what extent two groups of mainstream teachers in the midwestern region of the USA with differing degrees of English Language Learner (ELL) specific universitypreparation reportedly engaged in practises that incorporated the native languages (L1) of ELL students in instruction. The study further examined specific strategies reported by mainstream teachers in promoting L1 use in instruction as well as challenges identified in implementing this practise. The study utilized a mixed-method design that included analyses of survey data from a quantitative study (n=227) and qualitative analyses of teacher discourse from course documents and open-ended survey questions. Findings indicated …