Open Access. Powered by Scholars. Published by Universities.®
- Discipline
- Keyword
-
- Oscar McKnight (2)
- Assessing curriculum (1)
- Assessment (1)
- Attendance (1)
- College (1)
-
- College Retention (1)
- College football (1)
- College success (1)
- Consumer Behavior (1)
- Data (1)
- Data Driven (1)
- Data driven retention (1)
- David Silverberg (1)
- Education (1)
- Eugene Linton (1)
- Fan (1)
- Fan typology (1)
- Football (1)
- Football attendance (1)
- Game (1)
- Game attendance (1)
- Increasing attendance (1)
- Insight (1)
- Jin (1)
- Learning potential (1)
- Learning strategies (1)
- Mark Fortner (1)
- Marketing (1)
- McKnight (1)
- Oscar (1)
- File Type
Articles 1 - 3 of 3
Full-Text Articles in Education
Assessing Curriculum For College Success, Oscar T. Mcknight, Rod Lake, Mark Fortner, David Silverberg, Eugene Linton
Assessing Curriculum For College Success, Oscar T. Mcknight, Rod Lake, Mark Fortner, David Silverberg, Eugene Linton
Oscar T McKnight Ph.D.
Massillon City Schools and Ashland University assessed a project designed to strengthen the curriculum and improve student learning potential. Results suggest that assessing student learning potential can predict standardized testing outcomes (i.e., ACT/SAT scores) and college success (Entrance/Graduation). Incorporated are suggestions for implementing a standards-based curriculum and how-to predicting student outcomes using the Student Success Survey. The Student Success Survey can be found online at: http://scientificlegalservices.com/survey_update/index.php
Turning Data Into Insight: A Data Driven Retention Model, Oscar T. Mcknight, Wenhui Jin
Turning Data Into Insight: A Data Driven Retention Model, Oscar T. Mcknight, Wenhui Jin
Oscar T McKnight Ph.D.
This poster session addresses how to turn data into insight; that is, when attempting to increasing college retention rates by Student Affairs assessment and intervention. The presentation emphasizes a four part strategy and culminates in demonstrating how to construct a predictive chart or a multivariate computer program; with an overview of both simple and multiple regression models. The ultimate goal is to design interventions that will upset the prediction model and increase student retention.
Increasing College Football Attendance: An Exploratory Study Of Fan Typology, Oscar T. Mcknight, Ronald Paugh, Jordan Mcknight, Wenhui Jin
Increasing College Football Attendance: An Exploratory Study Of Fan Typology, Oscar T. Mcknight, Ronald Paugh, Jordan Mcknight, Wenhui Jin
Oscar T McKnight Ph.D.
No sport enjoys more popularity in the USA than football. However, not every college can fill their stadium. This study examined spectator typology and college football attendance. Four typologies emerged as well as a chronology of expectations for game events. Presented is PUNT a sport marketing strategy to increase football game attendance.