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Building Engagement In Facebook: A Case Study With Utah State University Extension Sustainability, Kenna Kesler
Building Engagement In Facebook: A Case Study With Utah State University Extension Sustainability, Kenna Kesler
All Graduate Theses and Dissertations, Spring 1920 to Summer 2023
The purpose of this study was to explore how Utah State University (USU) Extension Sustainability uses Facebook to engage followers. The researcher conducted a quantitative content analysis of 504 messages posted to the USU Extension Sustainability Facebook page. Graphics and links were the most common post characteristics used. Text-only posts and posts containing videos were used the least. Food was the most common area of sustainability discussed on the page. Posts containing videos, shared content, or that tagged other pages in Facebook messages experienced statistically significantly higher user engagement than posts without those characteristics. Posts containing hashtags experienced statistically significantly …
Evaluating Relationships Of Knowledge, Attitudes, And Perception Between Ranchers And Bureau Of Land Management Professionals, Calee L. Garn
Evaluating Relationships Of Knowledge, Attitudes, And Perception Between Ranchers And Bureau Of Land Management Professionals, Calee L. Garn
All Graduate Theses and Dissertations, Spring 1920 to Summer 2023
The Bureau of Land Management (BLM) manages approximately 245 million acres in the U.S., the majority of which are in the western half of the country. There have been several conflicts in Nevada, Oregon, Utah, and Arizona, since 2010 that have resulted in a fatality, armed militias, several incarcerations, and lawsuits facing the federal government. Following a preliminary needs assessment conducted in Box Elder County, Utah, and a comprehensive review of the literature, further research was needed to understand BLM professional (BLM managers or BLM specialists) and rancher perceptions regarding BLM policies and procedures. The study specifically looked at attitudes, …