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Full-Text Articles in Education
Venturing Into Virtual: A Study Of The Impact Of Virtual Alumni Engagement On The Alumni- Alma Mater Relationship In Higher Education, Leah B. Downey
Venturing Into Virtual: A Study Of The Impact Of Virtual Alumni Engagement On The Alumni- Alma Mater Relationship In Higher Education, Leah B. Downey
School of Professional and Continuing Studies Nonprofit Studies Capstone Projects
The arrival of the COVID-19 pandemic in the United States prompted an unanticipated change in the fundamental ways in which alumni relations offices at higher education institutions engage their alumni populations. It necessitated a transition into virtual programming and engagement efforts. The impact of this shift into operating almost exclusively online is relatively unknown, with little scholarly research currently existing on the topic. Following a comprehensive review of the existing literature, this study compared the five-year historical trends in alumni engagement at a small, private liberal arts institution to survey feedback provided by alumni volunteers. Seeking to understand the impact …
Engaging Continuing Education Alumni, James L. Narduzzi
Engaging Continuing Education Alumni, James L. Narduzzi
School of Professional and Continuing Studies Faculty Publications
An effective alumni relations program is the heart of all fundraising efforts. Every college campus in America has an office of alumni affairs. Today, active and engaged alumni create chapters across the country, contribute financially to both annual fund drives and capital campaigns, and generally serve their alma mater in numerous volunteer capacities. However, continuing education programs, both credit and noncredit, have historically existed on the periphery of traditional alumni groups or have been excluded from alumni activities altogether.