Education Commons^™

Northwestern Mutual Strategic Audit, Eleazar Oceguera

Honors Theses

Northwestern Mutual is one of the largest financial advising firms in the US. It provides holistic financial advising, which includes life insurance, investments, and retirement planning. It is the largest life insurance provider and is top ten in investment planning. This report investigates the internal and external analysis of Northwestern Mutual business models and the strategies it has incorporated to sustain a competitive advantage in the constantly evolving wealth management sector. This report explicitly focuses on the life insurance sector of the business. There are two main tools used to analyze the external environment are Porter's Five Forces and the …

Arbor Day Foundation Programs: Analysis And Recommendations, Justin Myers, Emily Alston, Cameron Claborn, Charles Erker, Braelyn Isernhagen, Jonathan Jameson

Honors Theses

We are proposing the enhancement of the current Tree City USA program to include a special recognition program for high-achieving communities. These “Golden Oak” tree cities will be recognized each year based on a variety of metrics detailed in a new and more comprehensive program application. Recommendations:

● Updated application to include more information about both quantitative and qualitative insights

● Special recognition program awarding “Golden Oak” status to communities in village, town, city, and metropolis categories based on either percentile or benchmarking system

● A cumulative “Golden Oak” award given to the State that achieves the highest percentage of …

Zara Strategic Analysis, Jessica Ha

Honors Theses

Zara is the Spanish flagship store for one of the world's largest and most successful fashion retailers, Inditex. The brand is an overarching global clothing brand with thousands of in-store locations and presence in e-commerce. This strategic audit on Zara will take a deeper look into the company's business model and strategies through an external and internal analysis. The analytic tools: Porter's Five Forces, PESTEL, and SWOT analyses are utilized to understand the fashion retail industry's competitive environment and how Zara sustains its leadership through its niche in fast fashion. Strategic recommendations and implementation ideas are also extended with the …

Cohen And Milstein Strategic Analysis, Noah Marik

Honors Theses

Cohen Milstein is a medium-sized law firm operating out of six U.S. cities. It is a boutique-style firm specializing in niche areas of law and litigates higher-profile cases other firms avoid. This paper will examine Cohen and Milstein to understand its market position and competitiveness within the legal industry. The legal industry provides a unique set of challenges to firms as technology advances, new laws are imposed, and customer relationships evolve. To explore Cohen and Milstein, I will employ various tools, including Porter’s Five Forces, PESTEL, and SWOT analyses. Following the firm's evaluation through these metrics, strategic recommendations will be …

Amazon.Com, Inc Strategic Audit, Ningzhi Luo

Honors Theses

Amazon.com, Inc (Amazon) was founded by Jeff Bezos in 1994 as an online marketplace for books but later expanded to e-commerce, cloud computing, digital streaming, and artificial intelligence. This large variety of products and innovations has contributed to Amazon as one of the most influential economic and cultural forces in the world (Eugene Kim, 2018). This study would specifically focus on the e-commerce area and analyze Amazon's position in this market from an external and internal perspective by using three models: Porter's Five Forces, PESTEL, and the SWOT model. The report would identify Amazon's competitive advantages and the challenges it …