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Creativity

Selected Works

Entrepreneurial and Small Business Operations

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Full-Text Articles in Education

Creativity Exercises In The Field Of Entrepreneurship, Todd A. Finkle, Mark Shrader Dec 2014

Creativity Exercises In The Field Of Entrepreneurship, Todd A. Finkle, Mark Shrader

Todd A Finkle

The purpose of this article is to provide entrepreneurship educators with examples of exercises to foster creativity within their entrepreneurship programs. We discuss attributes that develop creativity as well as those that deter creativity. We also outline 10 specific exercises that instructors can use in their classrooms to stimulate creativity. The practical implications of the article will allow entrepreneurship educators to become more proficient in stimulating student creativity in today’s ever-changing environment.

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Sustainability Through Profitability: The Triple Bottom Line, Connie I. Reimers-Hild Nov 2012

Sustainability Through Profitability: The Triple Bottom Line, Connie I. Reimers-Hild

Connie I Reimers-Hild, PhD, CPC

Today’s highly competitive, globalized world requires organizations and businesses to think differently about how they are going to stay in business. Businesses can no longer afford to focus on profits as their sole purpose for existence. Organizations must instead think about the “Triple Bottom Line” and its implications for their ability to grow their brand, customer loyalty and profits.

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