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A Case Study Of A Business-Education Partnership Through Internships, Dana Blue Chavis
A Case Study Of A Business-Education Partnership Through Internships, Dana Blue Chavis
Education Dissertations and Projects
Economic and demographic shifts are disturbed due to high school and collegiate dropout rates as well as discrepancies in scholastic achievement. This shift in the labor market has caused policymakers, educators, and employers to seek answers for how the knowledge and training of scholars can boost their skills to make them college, career, and life ready. Internships are resurfacing as an extra educational appeal that might bridge the gap between the knowledge and work, once these are aligned with the values and expectations of the major key players (scholars, employers, and educators) with the substantive support of policymakers. The purpose …
Project Cems: Cost Efficient Marketing Strategies For Small Businesses, Wendy Brown Dellinger
Project Cems: Cost Efficient Marketing Strategies For Small Businesses, Wendy Brown Dellinger
Education Dissertations and Projects
The goal of any organization is to find cost efficient marketing strategies to promote their business. Project CEMS provided a template for the partnering organization to utilize for the improvement of their customer service and public image. This marketing plan consisted of four distinct yet coinciding stages, each focusing on the goals of the project. In Stage I, an interactive website was built to provide potential clientele with essential company information. During Stage II, high impact and detail oriented presentation packets were created. The focus of Stage III was on customer care which included correspondence, branded promotional items, satisfaction survey, …