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Full-Text Articles in Education

An Examination Of Indicators Regarding Student Choice In Social Media Marketing And Platforms Of Higher Education Institutions In Missouri, Emmy J. Zimmerman Dec 2020

An Examination Of Indicators Regarding Student Choice In Social Media Marketing And Platforms Of Higher Education Institutions In Missouri, Emmy J. Zimmerman

Dissertations

The purpose of this study is to investigate relationships between social media marketing, social media platforms, and student choice of higher education institutions. Through evaluating current research, this study addresses potential changes needed to ensure colleges’ and universities’ marketing and admissions teams are using social media in ways that increase return on investment (ROI) and attract students to institutions. Previous research exposed social media marketing as a relatively untested method of reach for students’ college choice; therefore, the study will be original in nature. Previous studies provided data from an admissions counselor’s perspective, notably, a study by Barnes and Jacobsen …


Study Of The Incorporation Of Sustainability Topics Into The Accounting Curriculum At Missouri Four-Year Colleges And Universities, Kimberly Ulrich Oct 2020

Study Of The Incorporation Of Sustainability Topics Into The Accounting Curriculum At Missouri Four-Year Colleges And Universities, Kimberly Ulrich

Dissertations

Businesses around the world voluntarily utilize corporate sustainability reporting to display non-financial information along with their financial results to satisfy the curiosity of their stakeholders. The United Nations played a key role in the evolution of sustainability over time and development of reporting standards. Eventually governments may require thorough coverage of financial and non-financial information in one comprehensive integrated report. To meet this demand, the accounting curriculum must include sustainability reporting topics for accounting students. Leading research and this dissertation demonstrated a holistic approach was best. The most successful higher education institutions incorporated sustainability practices throughout their institutions in addition …


Variables Affecting Student Veterans’ And Student Service Members’ Success In Higher Education, Warren Ray Spadoni Apr 2020

Variables Affecting Student Veterans’ And Student Service Members’ Success In Higher Education, Warren Ray Spadoni

Dissertations

The researcher recognized four independent variables identified as post-traumatic stress disorder, depression, mild traumatic brain injury, and traumatic brain injury which influenced the educational attainment of student veterans and student service members in post-secondary education. There were six dependent variables identified as integration, transitioning, social learning, social cognition, quality of life, and perceived self-efficacy which were recognized by the researcher as having influenced the educational attainment of student veterans and student service members in post-secondary education. The researcher posited higher education institutions did not fully understand or acknowledge the combat or service-related independent variables organic to student service members or …


A Mixed-Method Investigation Of The Best Practices Of Online Education In Southwestern China At Four Public Universities By Yu Hao, Yu Hao Apr 2020

A Mixed-Method Investigation Of The Best Practices Of Online Education In Southwestern China At Four Public Universities By Yu Hao, Yu Hao

Dissertations

The purpose of this mixed-method study was to discover the best practices of online education in Southwestern China in order to improve the quality of online education in the region. The Chinese overall higher education online courses and programs are continuously expanding (Chou & Lu, 2013). However, the Chinese southwest region’s online education was still in its initial stages, which lacks research and reports regarding regional online education development. This study is innovative research essential to assist in online education development in Southwestern China. The researcher conducted this study at four universities that reflected the local culture. According to Baghdad …


School Districts And A University Principal Preparation Program Partnership: A Cohort Model, Alejandro Garcia, Velma Manchaca, Frederico Guerra Mar 2020

School Districts And A University Principal Preparation Program Partnership: A Cohort Model, Alejandro Garcia, Velma Manchaca, Frederico Guerra

Journal of Educational Leadership in Action

The purpose of this qualitative study was to discover the perceived benefits and challenges of preparing principal candidates for school district/university partnerships. Data analysis from focus group interviews revealed both benefits and challenges. Themes that were perceived as benefits were: 1) increased opportunities for graduate students in educational leadership preparation programs, 2) integration of field-based experiences, 3) a supportive learning environment, and 4) networking opportunities. Conversely, challenging themes were: 1) need for school district liaison, 2) better collaboration between school district/university partnerships, 3) employment consideration for graduates of educational leadership preparation programs, and 4) better school facilities and equipment. The …