Education Commons^™

Making (Applied) Sport Management Accessible, Adam William Love

Journal of Applied Sport Management

The Applied Sport Management Association’s Distinguished Service and Mentorship Award was initiated in 2022 as a renaming and repurposing of the ASMA Scholar Lifetime Achievement Award presented from 2009 to 2020. This service and mentorship award recognizes an ASMA member who has exhibited continued, exemplary service to ASMA, who connects sport management research with practitioners in an applied manner, and who demonstrates dedication to students and mentorship within the ASMA. Recipients of this award provide a keynote address to the ASMA membership at the annual conference. The content of this address is published in the Journal of Applied Sport Management …

The Journey Continues: Highlights From The 2024 Asma Conference, Marshall Magnusen

Journal of Applied Sport Management

The Journal of Applied Sport Management (JASM) is the official publication of the Applied Sport Management Association (ASMA), which is a scholarly organization that builds research partnerships between faculty and students. ASMA also facilitates connections between sport management faculty and students studying sport and practitioners working in the sport industry. In 2023, the annual conference was hosted by Samford University under the direction of Dr. Patrick Marsh. With 300 registrants, the 2024 conference was the most attended in ASMA history. It took place in Knoxville, Tennessee. Hosted by the University of Tennessee, the conference was spearheaded by Drs. Adam Love …

Sport Facilities Planning, Design, Operation, And Management Trends: An Introduction To The Special Issue, Jeffrey Petersen, Lawrence W. Judge

Journal of Applied Sport Management

The focus of this special issue is to grow the existing academic literature on sport facilities. This is done by presenting a variety of perspectives from established and emerging scholars in the field. The aim of this special issues aligns with the mission of the Journal of Applied Sport Management, which is to publish research and conceptual contributions that bridge the gap between scholarly work and professional practice in sport business. In all, the special issue includes five thought-provoking pieces contributed by 12 authors as well as a practitioner interview with Earl Santee, one of the most acclaimed sport …

Innovation Diffusion In The Sustainable Design Of Sport Venues, Timothy Kellison, Sungil Hong

Journal of Applied Sport Management

Herein, the authors contribute to the sport facilities literatures by discussing the current state of innovation diffusion in sustainable design among sport’s professional arenas, ballparks, and stadiums. Diffusion of innovation theory is reviewed before the authors explore how this theory can be applied to sport facility design and operation.

Modernization And The Contemporary Sport Stadium, Benjamin Downs, Chad Seifried

Journal of Applied Sport Management

The authors add to the conversation about sport facility construction by discussing the U.S. political economy that led to the contemporary standing of sport facilities. They use modernization theory as a lens or sample guide for sport facility managers to consider when attempting to position their facilities to maximize profits while satisfying consumers and partners.

A New Secret Of The Youth Olympic Games: A Model For Olympic Facilities Reform, Jeffrey Petersen, Lawrence W. Judge

Journal of Applied Sport Management

The authors center their attention on Olympic venues and the Youth Olympic Games (YOG), arguing that a new reform model for Olympic venues should be based on the model of the YOG. Although the focus of the proposed reform model remains on venue reform, the authors also considers all four elements from Müller’s (2015) mega-events definitional model. These elements include visitor attractiveness (tickets sold), mediated reach (broadcast rights fees), cost (total cost), and transformation (capital investment). The reform model is argued to improve the overall cost and long-term impact of Olympic Games infrastructure, making it more manageable and sustainable.

The Past Informing The Future: An Interview With Earl Santee, Populous, Rachel Hickey

Journal of Applied Sport Management

The facility expert in focus is Earl Santee, a senior principal, global chair, and founder at Populous. Populous is the leading architectural and design firm in the sport facility sector. Santee, having been has been recognized for numerous awards, including the Sports Business Journal’s 2019 Class of the Champions: Pioneers & Innovators in Sports Business, is excellently positioned to offer an expert perspective on the past, present, and future of sport facility design

Environmental Sustainability Research And Future Directions For Events And Facilities: An Assessment Of The Field, Brian Mccullough, Anne Dietrich, Rafael Rocha, Yongjoon Bae

Journal of Applied Sport Management

Environmental sustainability among sport facilities and events is the focus of this piece. The authors focus on three areas: (1) the environmental impacts of sport facilities and events, (2) the progress that can be made through strategic initiatives, and (3) how these entities engage fans and the surrounding communities to be more environmentally sustainable. The authors stress how these three aspects must be considered in tandem rather than in isolation as ways to advance the environmental sustainability movement among sport facilities and events.

Venue Safety Strategies: Guardrails And The Line-Of-Sight Exemption, Gil Fried, Aneurin Grant

Journal of Applied Sport Management

This piece represents a focused article on safety issues connected to railings at sporting events and why there needs to be considerable action taken to protect fans. Specifically, the authors believe the current line-of-sight exception (minimum 26") allows for railings that are dangerously inadequate to protect fans. It is argued that if sport facility managers and or venues do not proactively address this railing height issue, then architects, building inspectors, and others should seek to change the building code to eliminate the fans continued exposure to unnecessary hazards.

Pledging Engagement: Motivations And Intentions For College Sport Attendance Among Greek-Letter Organizations, Stacey A. Forsythe, Alison Fridley, Chris Corr, Sarah Stokowski, Nnamdi Ezike

Journal of Applied Sport Management

While ticket sales and revenue have remained relatively constant in collegiate athletics over the past decade, attendance has steadily declined. Given the range of entertainment options available, student attendance at collegiate athletic events has, specifically, declined. While athletic administrators are often revenue oriented, decreasing attendance has effects that span campus communities and cultures. As Greek-letter organizations are nearly ubiquitous within the higher education setting, fraternity and sorority members serve a unique opportunity area for engagement with fan attendance initiatives and future alumni giving. Accordingly, this study examined the motivations for attending collegiate athletic events as a member of a Greek-letter …

Industry Interactions And Their Influence On Dreams, Goals, Work Interests, And Vocational Attitude Of Sport Industry Job Seekers, Jiayao C. Qi, Samuel Y. Todd

Journal of Applied Sport Management

The sport industry is filled with passionate job seekers (e.g., Todd & Andrew, 2008) who often craft lofty future work desires and idyllic dreams (Odio et al., 2014). But little is known about how these are shaped over time. Previous studies noted how plans of sport job seekers often change after encountering realistic information about the actual work in sport (Koo et al., 2016; Todd & Magnusen, 2014). This urges a closer examination of the way in which sport job seekers interact with the industry in a continuous, iterative way, and how that impacts vocational attitude and imaginations. Findings …

Building Upon The Foundation: Mentoring And Service In The Applied Sport Management Association, Jeffrey C. Petersen

Journal of Applied Sport Management

The Applied Sport Management Association’s Distinguished Service & Mentorship Award was initiated in 2022 as a renaming and repurposing of the ASMA Scholar Lifetime Achievement Award presented from 2009 to 2020. This service and mentorship award recognizes an ASMA member who has exhibited continued, exemplary service to ASMA, who connects sport management research with practitioners in an applied manner, and who demonstrates dedication to students and mentorship within the ASMA. Recipients of this award provide a keynote address to the ASMA membership at the annual conference. The content of this address is published in the Journal of Applied Sport Management …

Athletics, Academics, And The Financial Condition Of U.S. Private Colleges, Jody W. Lipford, Jerry K. Slice

Journal of Applied Sport Management

Abstract

Many private colleges in the U.S. face financial difficulty. The role of athletics in the financial condition of U.S. colleges is subject to controversy. Supporters argue that collegiate sports draw students, improve student quality, and increase donor support. Detractors argue that athletics are costly and undermine the academic mission of the institution. In this paper, we examine metrics of athletic and academic quality to determine their effects on the financial health of a sample of U.S. private colleges. Our findings indicate that higher spending on athletics reduces an institution’s financial health and that academic quality increases an institution’s financial …

Relationship Between A Reflective-Formative Model Of Team Brand Associations And Behavioral Intentions: The Mediating Effect Of Fan Identification, Ho Yeol Yu, Neal Ternes, Claudia B. Ambs, Sanghoon Kim

Journal of Applied Sport Management

Understanding fans’ perceived associations with their favorite teams is crucial for the successful management of sport teams. In the current study, team brand associations are measured as a reflective-formative construct to examine the role of the fan identification on the relationship between team brand associations and behavioral intentions. Data from professional soccer spectators (n = 101) were analyzed using PLS-SEM. The results indicated that the reflective-formative construct of team brand associations and fan identification influence behavioral intention, whilst fan identification was found to mediate the relationship between team brand associations and behavioral intentions. Managerial implications include strategic marketing how …

Thoughts On The Nil Era: An Introduction To The Special Issue, Marshall Magnusen

Journal of Applied Sport Management

The goal of this special issue is to inspire scholarship and spark conversation about NIL through a variety of “think pieces” from leading researchers. Sport scholars were invited to combine their expertise with creativity to craft compelling papers about NIL and how it may be interpreted through a variety of disciplinary lenses.

Show Me The Money! A Review Of Current Issues In The New Nil Era, Windy Dees, Beth Cianfrone, Damon Andrew

Journal of Applied Sport Management

On July 1^st, 2021, the National Collegiate Athletic Association (NCAA) approved an interim policy that would allow college athletes in every state to monetize their name, image, and likeness (NIL). This meant student-athletes could accept money for sponsorships and endorsements and maintain their eligibility, which was previously prohibited by the intercollegiate sports governing body (The Athletic Staff, 2021). The change is positive for student-athletes and the brands looking to market through them and their active social media platforms, but it does not come without issues or challenges. The purpose of this study is to, (a) review the theory …

A Fistful Of Nil: Have We Entered A “Wild West” Recruiting Era?, Marshall Magnusen, Samuel Y. Todd

Journal of Applied Sport Management

Changes about the National Collegiate Athletic Association’s (NCAA) Name, Image, and Likeness (NIL) policy impacted the world of college sports in the summer of 2021. Emerging from the dust of this seismic event was an apparent new frontier for athletes, coaches, and universities to explore. In the eyes of many, college sports had now entered a “Wild West” frontier because of NIL, especially as it pertains to recruiting athletes. But what does that really mean, “Wild West”? And further, if such a comparison is at least somewhat accurate, are there lessons that can be learned from other sectors who likewise …

Nil “Reform” Fails To Address The Ncaa’S Biggest Issue, Richard Southall, Mark S. Nagel

Journal of Applied Sport Management

Do college sport stakeholders have the intellectual and moral courage to abandon the familiar and financially successful, but morally bankrupt and exploitative, collegiate model? The NIL "Reform," which effectively fails to address the NCAA's biggest issue, is explored in this article.

College Athletics And Disseminating Sports Betting Data, Ryan Rodenberg

Journal of Applied Sport Management

The focus of this article is the interplay between college athletics and sports betting data dissemination, a near-future friction poised for litigation given concurrent issues involving name-image-likeness (NIL) rights and concentration of college sports via mega-conferences.

Reframing The Collegiate Facilities Arms Race: The Looming Impact Of Nil And Conference Realignment, Jeffrey Petersen, Lawrence W. Judge

Journal of Applied Sport Management

Amidst the backdrop of an ongoing global pandemic, the summer of 2021 brought forth two events teetering the Division I college sport landscape at the precipice of unprecedented change due to two fundamental shifts: the first being the opening of revenue streams to collegiate athletes through use of name, image and likeness (NIL), and the second being the latest round of athletic conference realignment. With the impacts of these changes just beginning to be manifested, it is important to consider how these potentially seismic shifts in the collegiate landscape may influence existing issues of prior scholarly examination as well as …

Hidden Consequences: Examining The Impact Of Nil On Athlete Well-Being, Hailey Harris, Natasha T. Brison, Marlene A. Dixon

Journal of Applied Sport Management

With the NCAA's NIL policy changes, many athletes will likely need to solve the issue of brand management, with many of them assuming the role themselves. Taking on this role will likely lead to even more investment in their athlete identity (i.e., role engulfment), which has negative consequences for the athlete (Hatteberg, 2020). Guided by the literature on role engulfment, this article investigates the hidden effects NIL may have on collegiate athletes and their well-being, along with various branding and legal implications.

How Name, Image And Likeness “Fit” In Sport Partnerships, Lane Wakefield, Kirk Wakefield, Jonathan A. Jensen, Greg Bennett

Journal of Applied Sport Management

Sponsorship opportunities in college athletics have shifted dramatically as athletes have rights to name, image and likeness (NIL). NIL assets, once illegal for college athletes, are prime avenues for brands to reach college sports fans, the largest and most avid sports fan base in the US (Dosh, 2021). Our purpose is to evaluate how these changes “fit” into the overall sponsorship landscape and what will come next. With the impact on brands, properties and consumers over time, we narrow our discussion around “fit,” the most prevalent factor in academic sponsorship research (Wakefield et al., 2020)

Effect Of Environmental Csr Initiatives On Potential Stakeholders’ Perception Of Non-Environmentally Friendly Sporting Events, Yong-Chae Rhee, Yukyoum Kim

Journal of Applied Sport Management

The protection of the natural environment is increasingly being perceived as a pillar of CSR. Although most professional sport organizations in the United States participate in some form of philanthropic activity, little research has examined how non-environmentally friendly sport organizations can effectively communicate their environmental initiatives. Two different CSR approaches (Environmental and Nationalistic) by NASCAR were exposed to potential stakeholders to examine the changes in the perception (Attitude, Reputation, Identification, and Perceived CSR) of the organization. We analyzed the MIMIC model to compare the means on the latent constructs. Environmental approach showed positive changes in potential stakeholders’ perception toward NASCAR. …

Senior Woman Administrators' Perceptions And Experiences Of Women Serving In Leadership Positions In Conference Offices, Kelly Patricia Elliott, Tim Kellison

Journal of Applied Sport Management

NCAA conference office Senior Woman Administrators (SWAs) were surveyed to gain their perspective on the gender disparity reported in intercollegiate athletics. The perceptions offered by the SWAs indicate the need for NCAA conference offices to implement professional development programming for women aimed at increasing management skills, developing best practice guidelines for including SWAs in athletic administration, and establishing mentor programs for women working on member institution campuses. Additionally, the results indicate directors of athletics need to create more meaningful opportunities for women to participate in decision making and include SWAs in meetings with coaches and other staff members.

Political Skill For Sport Professionals: Theory, Research, And Career Success Implications, G. Matthew Robinson, Marshall J. Magnusen, Glenn Miller

Journal of Applied Sport Management

Motivated by an increasing interpersonal aspect to the profession of sport coaching, the importance of being socially effective as a coach has multiplied in significance. This review specifically considers the social effectiveness construct, political skill, as a crucial aspect to career success through the perspective of a sport coaching lens. Political skill refers to the ability to effectually understand others at work, and to then use that information to influence others to behave in ways that enhance one’s personal and/or organizational objective. Political skill is a means through which sport coaches may be able to build and maintain important and …

Enhancing Athletic Programs' Recruitment Success: A Strategic Planning Model Of Recruiting, Sean Dwyer

Journal of Applied Sport Management

A critical yet understudied element in recruiting success is understanding an athletic program’s strengths and weaknesses relative to influential college choice factors. The purpose of this study is to provide practitioners and researchers with a new approach to assess an athletic program’s recruiting process, improve its effectiveness and efficiency, and close the gap between what student-athletes desire in an athletic program and what the program offers. To achieve that end, collegiate football players (N = 66) at a NCAA FBS school were surveyed using a scale consolidated from past college choice factor scholarship. Exploratory factor analysis using principle-component analysis and …

How Do Collegiate Sport Clubs Achieve Organizational Effectiveness?, Leeann M. Lower-Hoppe, Shea Brgoch, Richard Bailey, Ashley Ryder, Chad Lowe, Stephen Dahl, Daniel Wray

Journal of Applied Sport Management

A greater understanding of the organizational processes of sport clubs can inform strategies to improve clubs’ organizational effectiveness. This study examined whether sport club capacity and activities influence the organizational effectiveness of collegiate sport clubs. Sport club members (n = 201) completed a questionnaire, with secondary data collected from the university. Regression analysis found club operations, club fiscal responsibility, frequency of club practice, and frequency of competitions significantly, positively predict organizational effectiveness. Comparatively, club human capital and facility quality significantly, negatively predict organizational effectiveness. These results have implications relating to club training, mentorship, resource allocation, and club activities.

The Way Of The Fight: An Analysis Of Mma Judging, Todd Feldman

Journal of Applied Sport Management

Judging is a controversial but rarely studied topic in Mixed Martial Arts (MMA). Most MMA scholarship focuses on health (e.g., head trauma) and training (e.g., dieting, strength, and conditioning), with relatively few exploring matters of judging even though judging is of considerable importance to the appeal and integrity of the sport. Thus, the purpose of this study is to fill this research void by analyzing data on MMA judging decisions to determine if MMA judging follows the criteria approved by the ABC MMA Rules Committee. To evaluate MMA judging, FightMetric data were gathered from a period spanning November 17, 2000 …

How To Attract Your Students To Your Games: The Difference Of Mediating Effect Of Psychic Income On The Relationship Between Points Of Attachment And Behavioral Attributes, Jinwook Chung, Yong-Chae Rhee, Wonyoung Kim

Journal of Applied Sport Management

The purpose of the current study was to examine the impact of the points of attachment with the mediating impact of college students’ psychic income on their attendance and word-of-mouth behavioral intentions. A total of 537 samples were collected from college students at a mid-sized southwest university in the United States. A CFA was conducted to evaluate the psychometric properties of the scales. The hypothesized model was tested using a SEM with AMOS 26 software. Additionally, a bootstrapping method was employed to determine the indirect effect of the mediating variable of psychic income on the relationship between points of attachment …

Exploring Career Maturity: A Comparison Of Student-Athletes And Non-Athletes At A Division I Institution, Walter Tarver, Iii

Journal of Applied Sport Management

This quantitative study compared the career maturity of student-athletes and non-athletes at a Division I university, and assessed career maturity differences among student-athletes. Super’s Theory of Career Development served as the theoretical framework, while the Career Maturity Inventory-Revised Attitude Scale (CMI-R/AS) was utilized to collect data. Student-athletes were found to exhibit lower levels of career maturity than non-athletes. Among student-athletes, males scored lower on career maturity than females. Additionally, those identifying more closely with their athletic identities, those with higher aspirations to play professional sports, those with stronger beliefs in the likelihood that they would play professional sports, and those …