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Full-Text Articles in Education
Simulations For Crisis Communication: The Use Of Social Media, Siyoung Chung
Simulations For Crisis Communication: The Use Of Social Media, Siyoung Chung
Research Collection Lee Kong Chian School Of Business
Simulations have been widely used in crisis and emergency communication for practitioners but have not reached classrooms in higher education. The purpose of this study was to investigate the effects that simulations using social media have on learning of crisis communication among college students. To explore the effects, a real-time crisis simulation activity using social media are created for 132 undergraduate students enrolled at a business school. Both quantitative and qualitative data collected from pre- and post-simulation surveys are used to investigate the benefits of simulations on learning and identify the challenges the participants experienced.
What Makes Professors Credible: The Effect Of Demographic Characteristics And Ideological Beliefs, Luke Zhu, Karl Aquino, Abhijeet K. Vadera
What Makes Professors Credible: The Effect Of Demographic Characteristics And Ideological Beliefs, Luke Zhu, Karl Aquino, Abhijeet K. Vadera
Research Collection Lee Kong Chian School Of Business
Five studies are conducted to examine how ideology and perceptions regarding gender, race, caste, and affiliation status affect how individuals judge researchers' credibility. Support is found for predictions that individuals judge researcher credibility according to their egalitarian or elitist ideologies and according to status cues including race, gender, caste, and university affiliation. Egalitarians evaluate low-status researchers as more credible than high-status researchers. Elitists show the opposite pattern. Credibility judgments affect whether individuals will interpret subsequent ambiguous events in accordance with the researcher's findings. Effects of diffuse status cues and ideological beliefs may be mitigated when specific status cues are presented …
Encouraging The Rise Of Fan Publics: Bridging Strategy To Understand Fan Publics’ Positive Communicative Actions, Arunima Krishna, Soojin Kim
Encouraging The Rise Of Fan Publics: Bridging Strategy To Understand Fan Publics’ Positive Communicative Actions, Arunima Krishna, Soojin Kim
Research Collection Lee Kong Chian School Of Business
The identification and engagement of supportive publics or fan publics to being a part of an organization’s communication efforts and activities has very recently emerged as a key agenda among public relations scholars and practitioners. While discussions on fandom and fan activism can be found extensively in the social sciences (e.g., Lee, 2011; Parry, Jones & Wann, 2014; Millward & Poulton, 2014), public relations as a field is yet to address fans as a public of interest. A few efforts have been made to build the connections between relationship management research (e.g., Bruning, Dials, & Shirka, 2008), public relations, and …
Impact Of Technology On Learning And Scholarship, And The New Learning Paradigm, Arnoud Cyriel Leo De Meyer
Impact Of Technology On Learning And Scholarship, And The New Learning Paradigm, Arnoud Cyriel Leo De Meyer
Research Collection Lee Kong Chian School Of Business
Recently I took on the challenge of teaching a course to Undergraduate students at Singapore Management University. It had been more than 20 years since I had taught any Undergraduates, having spent most of my career at Graduate Business Schools. I did it partially because many of my younger colleagues had told me that teaching had changed tremendously. Deep down I may have felt that I was perhaps a little out of touch with what happened inside and, as I would soon discover, outside our classrooms. I was indeed intrigued by the experience. When I entered the classroom for my …