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Effect Of Digital Advertising On Website Traffic At A Kentucky Comprehensive Regional University, Brandon Lee Moore
Effect Of Digital Advertising On Website Traffic At A Kentucky Comprehensive Regional University, Brandon Lee Moore
Online Theses and Dissertations
The purpose of this research is to quantify differences in key performance indicators between paid and organic (not paid) website traffic over a one year period of time at a regional comprehensive university in Kentucky, which is located in the southeastern United States. Two distinct sources of website traffic can be measured: paid traffic and organic traffic. Using data from website traffic analytics, this study employed multiple linear regression analysis and time series methods to understand the similarities and differences between key performance indicators of paid traffic and organic traffic as they relate to key performance indicators. Data from Google …
Metacognition And Moho Collide: Creating Effective Tutor And Mentoring Programs For College Students On Academic Probation, Rachel Helen Vick
Metacognition And Moho Collide: Creating Effective Tutor And Mentoring Programs For College Students On Academic Probation, Rachel Helen Vick
Online Theses and Dissertations
Current legislation offers K-12 students identified as having special needs support in school settings, resulting in increased opportunities including attending college. In college, these students become part of a population of high-risk students. In an effort to retain students, universities create assistive learning centers offering tutoring and mentoring programs. Best practices in these centers include implementation of metacognitive strategies which are proven to improve student outcomes, but not all students utilize them. This study implemented a tutor and mentor training program developed through Occupational Therapy consultation in a university assistive learning center. Tutors and mentors in the center were trained …