Open Access. Powered by Scholars. Published by Universities.®

Education Commons

Open Access. Powered by Scholars. Published by Universities.®

Social and Behavioral Sciences

PDF

Selected Works

Sandra Jones

Campaigns

Publication Year

Articles 1 - 3 of 3

Full-Text Articles in Education

Effectiveness Of 'Signs And Symptoms' Campaigns For Lun G Cancer: A Rapid Review, Ross Gordon, Christopher Magee, Sandra Jones, Lyn Phillipson, Lance Barrie Mar 2014

Effectiveness Of 'Signs And Symptoms' Campaigns For Lun G Cancer: A Rapid Review, Ross Gordon, Christopher Magee, Sandra Jones, Lyn Phillipson, Lance Barrie

Sandra Jones

Early diagnosis of lung cancer may be important in improving the survival rate and patients' quality of life. This Evidence Check review assessed the effectiveness of 'signs and symptoms' campaigns in influencing knowledge, attitudes, beliefs and help-seeking behaviour in the general community and at-risk groups. Interventions may be effective, but the evidence is limited overall, and very limited for at risk groups. Social marketing frameworks may provide a structure for future interventions.


The Asthma Knowledge And Perceptions Of Older Australian Adults: Implications For Social Marketing Campaigns, Uwana Evers, Sandra C. Jones, Peter Caputi, Donald C. Iverson Mar 2014

The Asthma Knowledge And Perceptions Of Older Australian Adults: Implications For Social Marketing Campaigns, Uwana Evers, Sandra C. Jones, Peter Caputi, Donald C. Iverson

Sandra Jones

Objective: The purpose of this research is to gain an understanding of the asthma perceptions of older adults and identify gaps in their asthma knowledge. Methods: In regional New South Wales, Australia, a stratified, random sample of 4066 adults, aged 55 years and over, both with and without an asthma diagnosis, completed a survey based on the Health Belief Model about asthma knowledge and perceptions. Results: Almost half of the sample had experienced symptoms of breathlessness in the past four weeks. Breathlessness was a predictor of lower health ratings and poorer mood. Older adults reported low susceptibility to developing asthma. …


Assessing Alcohol Consumption In Older Adults: Looking For A Solution To Inform Evaluation Of Social Marketing Campaigns, Sandra C. Jones, Lance Barrie, Laura Robinson Jul 2013

Assessing Alcohol Consumption In Older Adults: Looking For A Solution To Inform Evaluation Of Social Marketing Campaigns, Sandra C. Jones, Lance Barrie, Laura Robinson

Sandra Jones

Alcohol consumption in older people presents unique challenges due to changes in body composition, co-morbid conditions and associated mediations, as well as a reduction in metabolic capacity. As such, this generation has been identified as an at-risk group by the NHRMC (NHRMC, 2011). For the purpose of this paper "older" adults are individuals aged 65 years and over. The NHMRC produced guidelines for minimising the risks associated with alcohol consumption in 2001 (NHMRC, 2001). While the 2001 NHMRC guidelines did not provide specific recommendations regarding levels of consumption for older people the revised 2009 guidelines recommend, 'Older people are advised …