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Family-Owned Restaurant Owners' Strategies For Business Sustainability, Vickie Eileen Matson
Family-Owned Restaurant Owners' Strategies For Business Sustainability, Vickie Eileen Matson
Walden Dissertations and Doctoral Studies
AbstractRestaurants are competitive, high-risk enterprises and have high failure rates. In this environment, family-owned restaurant business owners need operational strategies to sustain their businesses. Grounded in the balanced scorecard theory, the purpose of this qualitative multiple case study was to explore the operational strategies used by family-owned restaurant owners to sustain their businesses beyond five years. Five family-owned restaurant business owners from South Texas who successfully implemented sound operational strategies participated in the study. Data were collected from semistructured interviews and company documents, including training manuals, financial reports, business licenses, permits, press releases, and fictitious business name statements. Thematic analysis …