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Instructional Media Design

2014

Bowling Green State University

Digital asset management system

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The Development Of Photography Training For Recreation And Wellness Marketing, Erica Pax Dec 2014

The Development Of Photography Training For Recreation And Wellness Marketing, Erica Pax

Master of Education in Instructional Design and Technology Plan II Graduate Projects

The Department of Recreation and Wellness marketing office previously did not have a standardized photographic workflow to ensure all marketing student employee photographers consistently capture, edit, name, and store digital image files. As a result, the digital photo library contained digital image files of varying quality that were organized inconsistently. These inconsistencies made it difficult for designers to quickly and efficiently locate adequate image files for use in the creation of promotional items. In addition, a reduction in administrative staff and an increase in workload necessitated that new student employees learn new processes through self-instruction.

The researcher created a photography …