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Higher Education and Teaching

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2015

Authenticity

Articles 1 - 2 of 2

Full-Text Articles in Education

Paramedicine And Social Work: Case Studies In Authentic Student Recruitment, Nathalie Collins, Lynelle Watts, Renee Strauss, David Hodgson Jul 2015

Paramedicine And Social Work: Case Studies In Authentic Student Recruitment, Nathalie Collins, Lynelle Watts, Renee Strauss, David Hodgson

eCULTURE

Selling the course experience to future students has been corporatised across the Higher Education sector. At many universities marketing and sales specialists, such as ECU’s Student Recruitment Team, rather than academic staff, field prospective student enquiries. Representing courses authentically is crucial to matching future students with an appropriate course experience and career, as well is managing future students’ expectations. A challenge for academics is communicating the course/career experience to university sales agents (recruiters). A challenge for recruiters is conveying an authentic course experience to future students when they have not taken a course themselves. This paper selects two ECU courses, …


Using Learning Preferences To Inform Module And Curriculum Design, Cormac Breen, David Mcdonnell, Paul Redmond, Aisling Mcgowan, Claire Wynne Jan 2015

Using Learning Preferences To Inform Module And Curriculum Design, Cormac Breen, David Mcdonnell, Paul Redmond, Aisling Mcgowan, Claire Wynne

Practitioner Research Projects

No abstract provided.