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Full-Text Articles in Education
The More Things Change: Reflections On The State Of Marketing In Continuing Higher Education, James D. Campbell, James L. Narduzzi
The More Things Change: Reflections On The State Of Marketing In Continuing Higher Education, James D. Campbell, James L. Narduzzi
School of Professional and Continuing Studies Faculty Publications
All of us can readily identify the major changes that have occurred in society over the past several decades and, more important, the manner in which these changes have affected the way we conduct the business of continuing higher education. For example, the telephone has been replaced by e-mail, which is now the most prevalent way we communicate with each other in the workplace. Social media and the web now dominate how we market our programs and communicate with our various constituencies. Instruction, once delivered primarily face-to-face in a classroom setting, is now routinely delivered utilizing various digitally mediated formats, …
"The Bravest Of The Brave": A Conversation With Mary Bitterman And James Narduzzi, Mary Bitterman, James L. Narduzzi
"The Bravest Of The Brave": A Conversation With Mary Bitterman And James Narduzzi, Mary Bitterman, James L. Narduzzi
School of Professional and Continuing Studies Faculty Publications
Mary Bitterman, former President and CEO of The James Irvine Foundation, is President of The Bernard Osher Foundation and Immediate Past Chairman of the Public Broadcasting Service (PBS). James Narduzzi is Dean of the University of Richmond's School of Continuing Studies. The following discussion is based on Dr. Bitterman's 2008 commencement address to graduates of the University of Richmond's School of Continuing Studies.