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Full-Text Articles in Education
Engaging The Disengaged: Implementing A No-Tech Policy After Years Of Adding Tech To The Classroom, Keith Quesenberry
Engaging The Disengaged: Implementing A No-Tech Policy After Years Of Adding Tech To The Classroom, Keith Quesenberry
Business Educator Scholarship
After a decade of adding technology to the classroom, students asking for a laptop ban sent me on a journey of discovery. After a literature review of existing research and a semester of a no-tech policy, I found less tech, not more increases student engagement and learning. Despite more than a dozen studies over the last decade detailing the negative learning effects of laptops in the classroom, the majority of faculty believe that laptop use in class increases learning. I highlight the research findings, explain my experience with the new policy, and provide suggestions on how to attempt your own. …
Bridging General Education And The Business Discipline: Surfacing Central Themes Through A Core Course, Jennifer Dose
Bridging General Education And The Business Discipline: Surfacing Central Themes Through A Core Course, Jennifer Dose
Business Educator Scholarship
General education and business major courses often follow parallel paths with little intersection or appreciation of the other. Students benefit, however, by seeing key themes and skills linked to both general education and specialized disciplinary courses. Giving specific attention to Christian institutions, this paper argues for more intentional connections between these two parts of the curriculum, highlighting their common ideals of shared learning, shared connections as human beings, practical skills, institutional distinctiveness, and integration. One strategy to overcome the bifurcation of general education and business curricula has been to ground institutional distinctives within a core course experience, which can then …
Current Trends In Communication Graduate Degrees: Survey Of Communications, Advertising, Pr, And Imc Graduate Programs, Keith A. Quesenberry, Michael K. Coolsen, Kristen Wilkerson
Current Trends In Communication Graduate Degrees: Survey Of Communications, Advertising, Pr, And Imc Graduate Programs, Keith A. Quesenberry, Michael K. Coolsen, Kristen Wilkerson
Business Educator Scholarship
© AEJMC 2015. A survey of 61 master’s degree advertising programs reveals significant trends in program titles, curriculum design, course delivery, and students served. The results provide insight for current and planned master’s degree programs as research predicts a continued increase in demand for master’s education over the next decade. Survey results are compared against overall education trends such as the growth of nontraditional students, increase in online education delivery, and the increase of for profit universities.
Difficult Choices In Total Compensation: Balancing Health Care Costs And Wage Increases, Jennifer Dose
Difficult Choices In Total Compensation: Balancing Health Care Costs And Wage Increases, Jennifer Dose
Business Educator Scholarship
This article describes an experiential exercise suitable for undergraduate or master’s-level students. The goals of the exercise are for students to correctly apply health insurance concepts such as premium, deductible, co-pay, and coinsurance; to understand and explain the dilemma facing organizations in an environment of increasing health care costs and limited compensation budgets; to discern and apply the concerns of employees with varying demographic profiles to health care cost sharing; and to develop competency in calculating health care costs at the organizational level. Students receive a scenario in which they act as an employee representative and are asked to provide …