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Full-Text Articles in Education
Writing For The Web: Twitter As A Starting Point For Breaking News, Sue Burzynski Bullard, Michelle Carr Hassler
Writing For The Web: Twitter As A Starting Point For Breaking News, Sue Burzynski Bullard, Michelle Carr Hassler
College of Journalism and Mass Communications: Faculty Publications
Students enrolled in a multimedia reporting course use Twitter to cover breaking news events as they unfold, capitalizing on the immediacy of the social media network and the Web. Using cellphones or laptops, they learn to tell stories 140 characters at a time. The second half of this assignment requires students to build on their Twitter stories by posting follow-up stories and photographs to a class website. The follow- ups, written within six hours of events, must include additional reporting. The assignment marries traditional writing and reporting skills with digital tools increasingly being used in the real world.
Student Perceptions Of Public Relations And Journalism: A Pilot Study Of Attitude Shifts Through Curriculum Innovation, Bernard R. Mccoy, Jerry Renaud, Adam Wagler, Amy Struthers, John Baker
Student Perceptions Of Public Relations And Journalism: A Pilot Study Of Attitude Shifts Through Curriculum Innovation, Bernard R. Mccoy, Jerry Renaud, Adam Wagler, Amy Struthers, John Baker
College of Journalism and Mass Communications: Faculty Publications
Journalism and public relations have had a long and often contentious relationship. It is rare when journalists and advertising/PR specialists work well together in the real world. It is equally rare when advertising, public relations and journalism students work together as part of their classroom education. This mixed methods pilot study explored the perceptions journalism and public relations majors had about each other’s professions. The experimental group was comprised of 40 journalism and public relations majors who worked together covering a national event in an experimental college class. The control group included 68 students who participated in a more traditional …