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What Matters Most? Factors Influencing Choice Of A Student Affairs Master's Program, Stacy A. Dam

Department of Educational Administration: Dissertations, Theses, and Student Research

Numerous studies exist on the undergraduate choice process. This has led to undergraduate models being applied to the graduate selection process even though there are known differences between groups. Graduate program enrollment is increasing, yet there is little research on what factors encourage prospective students to enroll in a particular master’s or doctoral program. This study seeks to add to the graduate program choice research for student affairs master’s programs. The sample population of this quantitative study was current master’s students who are members of the professional organization NASPA region IV-West and currently enrolled in a student affairs master’s program. …