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Full-Text Articles in Education
What Is The Participant Learning Experience Like Using Youtube To Study A Foreign Language?, Yuan-Hsiang Lo
What Is The Participant Learning Experience Like Using Youtube To Study A Foreign Language?, Yuan-Hsiang Lo
Graduate Theses and Dissertations
This research is to explore and understand participants' experience using YouTube to learn a foreign language. YouTube and learning has become more and more popular in the recent years. The finding of this research will be adding more understanding to the emerging body of knowledge of YouTube phenomenon. In this research, there are three interviews and two questionnaires. The interviews are conducted to find in-depth responses from participants; the questionnaires are used to inquire demographic and basic information about the participants. There are twelve themes found in this research. These themes reflect on the perceived experience using YouTube to learn …
Simulating Real Lives: Promoting Global Empathy And Interest In Learning Through Simulation Games, Christine Bachen, Pedro F. Hernández-Ramos, Chad Raphael
Simulating Real Lives: Promoting Global Empathy And Interest In Learning Through Simulation Games, Christine Bachen, Pedro F. Hernández-Ramos, Chad Raphael
Communication
In response to an increasingly interdependent world, educators are demonstrating a growing interest in educating for global citizenship. Many definitions of the “good global citizen” value empathy as an especially important disposition for understanding others across national borders and cultural divides. Yet it may be difficult for people to achieve empathy with others who are perceived as psychologically and geographically distant. Can computerized simulation games help foster global empathy and interest in global civic learning? This quasiexperimental classroom study of 301 Northern California high school students in three schools examined the effects of playing REAL LIVES, a simulation game that …
Learning For Disaster Resilience, Neil Dufty
Social Media: Changing Advertising Education, Deborah A. Lester
Social Media: Changing Advertising Education, Deborah A. Lester
Faculty and Research Publications
Creating an academic assignment that closely parallels an advertising agency's real world business experience is a challenge, but social media has destroyed many of the barriers that historically limited media options and completion of advertising plans. Because digital media is cost effective and easily used, commercials, videos, podcasts, and multimedia messaging can be filmed, edited, and broadcast, within the time frame of an advertising course This article presents an applied advertising project that incorporates YouTube, Flicker, MySpace, Face book, Twitter, Linkedin, Ning, Tagged, Google +, and other online social networking sites as the foundation for an integrated marketing communication strategy. …