Education Commons^™

A Study Of Digital Communications Between Universities And Students, Perry D. Drake

Dissertations

This study examined the digital and social media communication practices of nine urban universities including UMSL and compared those to known corporate best practices.

The purpose of this study was to (1) research how these universities are using social/digital communications to engage with students and prospective students; (2) compare the executional tactics of universities to corporate best practices; (3) determine if by applying corporate best practices universities reap the same benefits as corporate in terms of higher engagement rates with their customers; and (4) determine if a correlation exists between a university’s Forbes ranking and its use of social media …

Leadership: A Mixed-Method Case Study To Explore The Behaviors A Consultancy Firm Managing Partner Uses To Create Meaning In Their Leadership—For Themselves And Their Followers—Through Character, Relationships, Inspiration, Vision, And Wisdom, Robert J. Mancuso

Dissertations

Purpose: The purpose of this mixed-method case study was to identify and describe the behaviors that exemplary consulting-firm Managing Partners use to create personal and organizational meaning for themselves and their followers through character, vision, relationships, wisdom and inspiration. In addition, it was the purpose of this study to determine the degree of importance which followers assign to the behaviors related to vision, character, relationships, wisdom and inspiration help to create personal and organizational meaning. Methodology: This study is part of a thematic exploratory mixed-methods case study. Its focus is exemplar consulting-firm Managing Partners, and it is conducted in two …