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Articles 1 - 14 of 14
Full-Text Articles in Education
Hudl Strategic Analysis, Jessica Swanson
Hudl Strategic Analysis, Jessica Swanson
Honors Theses
Hudl is a cutting-edge company that assists with the filming, distributing, and recording statistics for more than 40 sports. The sports, at the high school, college, and even professional level, consist of football, basketball, soccer, volleyball, and many others. Growing since its founding in 2006, Hudl now has more than 2,400 employees across 20 countries. To analyze the external environment of the video-sharing industry, a PESTEL analysis and a Porter’s Five Forces analysis were completed. These analyses found that Hudl was a unique case because they are in a very niche portion of the industry and take up a large …
Mngt 475h: Tree Programs Recommendation Report, Mary Morton
Mngt 475h: Tree Programs Recommendation Report, Mary Morton
Honors Theses
Executive Summary
Project Description
We explored ways for the Arbor Day Foundation (ADF) to increase the value proposition for Tree Cities and Tree Campuses through application addendums and existing organizations.
Recommendations
We propose including an addition to the Tree City application for a grant awarded to Tree Cities that plant trees in underserved areas of the community.
We also recommend inviting Tree Campus to join the Alliance for Community Trees (ACT). Through membership, they will attend and participate in the Partners in Community Forestry Conference.
Rationale
The Tree City program is being under-utilized in connecting resources with communities. ADF can …
Arbor Day Foundation Programs: Analysis And Recommendations, Justin Myers, Emily Alston, Cameron Claborn, Charles Erker, Braelyn Isernhagen, Jonathan Jameson
Arbor Day Foundation Programs: Analysis And Recommendations, Justin Myers, Emily Alston, Cameron Claborn, Charles Erker, Braelyn Isernhagen, Jonathan Jameson
Honors Theses
We are proposing the enhancement of the current Tree City USA program to include a special recognition program for high-achieving communities. These “Golden Oak” tree cities will be recognized each year based on a variety of metrics detailed in a new and more comprehensive program application. Recommendations:
● Updated application to include more information about both quantitative and qualitative insights
● Special recognition program awarding “Golden Oak” status to communities in village, town, city, and metropolis categories based on either percentile or benchmarking system
● A cumulative “Golden Oak” award given to the State that achieves the highest percentage of …
Arbor Day Foundation Tree Programs Recommendations Report, Lane Knott, Mary Morton, Peyton Walker, Haley Faust, Kyler Caverzagie, Alex Sanchez
Arbor Day Foundation Tree Programs Recommendations Report, Lane Knott, Mary Morton, Peyton Walker, Haley Faust, Kyler Caverzagie, Alex Sanchez
Honors Theses
Executive Summary
Project Description
We explored ways for the Arbor Day Foundation (ADF) to increase the value proposition for Tree Cities and Tree Campuses through application addendums and existing organizations.
Recommendation
We propose including an addition to the Tree City application for a grant awarded to Tree Cities that plant trees in underserved areas of the community.
We also recommend inviting Tree Campus to join the Alliance for Community Trees (ACT). Through membership, they will attend and participate in the Partners in Community Forestry Conference.
Rationale
The Tree City program is being under-utilized in connecting resources with communities. ADF can …
Arbor Day Foundation Consulting Proposal, Katelyn Bonham, Grace Novak, Kayla Brumley, Amanda Purintun, Lauren Niesen, Sarah Rakes
Arbor Day Foundation Consulting Proposal, Katelyn Bonham, Grace Novak, Kayla Brumley, Amanda Purintun, Lauren Niesen, Sarah Rakes
Honors Theses
Over the course of one semester, our group has worked with the Arbor Day Foundation as part of the University of Nebraska-Lincoln College of Business Honors Academy. The Arbor Day Foundation is a local nonprofit conservation organization with a focus on trees. As consultants for the Arbor Day Foundation, our team discussed and observed the current needs of the company. We then developed creative solutions to address these needs, concentrating on Arbor Day’s Tree City USA program. Our solutions can be described utilizing the acronym “S.A.P.” which stands for “Segmentation”, “Awareness”, and “Portal”. These three recommendations build on each other …
Central Appalachia Severance Taxation And Policies For Future Economic Growth, Nathan Frisbie
Central Appalachia Severance Taxation And Policies For Future Economic Growth, Nathan Frisbie
Honors Theses
Central Appalachia is a region in the United States that has been referred to as a paradox by researchers who have studied it. The area is rich with natural resources, yet the region lacks economic development. The mineral extraction industry has been the center of the economy for over a hundred years. The reliance on the industry has caused Central Appalachia to fall behind in several categories. The region has unusually high concentrations of poverty and low high school graduation rates. The revenue from the taxation of coal is the primary source of income for many of the rural counties. …
Lutz Strategic Analysis, Ashley Tyler
Lutz Strategic Analysis, Ashley Tyler
Honors Theses
Lutz, an accounting firm in Nebraska, was founded in 1980 and has grown radically since. It now has four divisions – Accounting, Finance, Talent, and Technology – and over 275 employees. When analyzing the external environment, a PESTEL, Porter’s Five Forces, and SWOT analyses were done. These found the external environment can have an impact on the industry, however, accounting is a job that will always be needed, and growth is almost always available. Lutz’s current strategy for growth is a resource-based view of the firm that involves being a one-stop-shop for customers. It is also looking for new firms …
Cohen And Milstein Strategic Analysis, Noah Marik
Cohen And Milstein Strategic Analysis, Noah Marik
Honors Theses
Cohen Milstein is a medium-sized law firm operating out of six U.S. cities. It is a boutique-style firm specializing in niche areas of law and litigates higher-profile cases other firms avoid. This paper will examine Cohen and Milstein to understand its market position and competitiveness within the legal industry. The legal industry provides a unique set of challenges to firms as technology advances, new laws are imposed, and customer relationships evolve. To explore Cohen and Milstein, I will employ various tools, including Porter’s Five Forces, PESTEL, and SWOT analyses. Following the firm's evaluation through these metrics, strategic recommendations will be …
Pacific Life Strategic Analysis, Jake Litel-Smith
Pacific Life Strategic Analysis, Jake Litel-Smith
Honors Theses
Pacific Life is one of the most recognizable names in life insurance. The company is known for its brand and consistent delivery on its promises for over 150 years. This study shows a comprehensive analysis of Pacific Life, including external and internal considerations. Porter’s Five Forces and PESTEL will provide a guide to understanding the environment outside of the company. A SWOT analysis will provide a better grasp on the company’s current market position. The analysis will conclude with an understanding of Pacific Life’s current strategy and recommendations for its future success.
Trader Joe's Case Study, Madisson Magee
Trader Joe's Case Study, Madisson Magee
Honors Theses
My senior project is focused around analyzing Trader Joe’s business model and writing a case study focusing on the management strategies of the company. I wanted to know what made them so successful and recognizable as brand in the grocery store industry. My case study is based off of a Harvard Business School published case. Not only did I want to understand their success, but also what factors impact them and what issues they face in maintaining a successful business model. To do this, I analyzed many aspects of their company, where they stand against competitors and internal and external …
Walmart Strategic Analysis, Christian Burbach
Walmart Strategic Analysis, Christian Burbach
Honors Theses
This strategic analysis of Walmart touches on the factors that affect the business going forward. Ecommerce, PESTEL analyses, and other analyses come together in this article.
Twitchtv Strategic Analysis, Carter Matt
Twitchtv Strategic Analysis, Carter Matt
Honors Theses
TwitchTV is a livestreaming platform that exists within the livestream community industry. It connects content creators known as streamers with viewers that can engage with the streamer and community via chat. This report seeks to provide an analysis of TwitchTV’s current position within this industry and provide recommendations for further developing its platform. It also seeks to analyze trends in the industry and environment that may affect TwitchTV in the short and long term. Specific tools utilized to analyze these trends and growth opportunities include a Porter’s Five Forces analysis, PESTEL analysis, and SWOT analysis.
Advertising During The Covid-19 Global Pandemic: The Rise Of Influencer Marketing Strategies In A Recession, Bre Tenhulzen
Advertising During The Covid-19 Global Pandemic: The Rise Of Influencer Marketing Strategies In A Recession, Bre Tenhulzen
Honors Theses
The COVID-19 pandemic reached the United States in January of 2020 and has since impacted nearly all industries, including advertising. Consumers, the guiding factors for all advertising strategies, faced drastic lifestyle changes and behavior shifts which sent current strategies askew. The virus has created insurmountable unknowns, thus advertising and marketing experts must rely on historical and recent data to develop strategies for brands forging ahead. COVID-19 is the first global crisis in the age of social media which has both helped and hindered communication during the crisis. Additionally, emerging influencer marketing strategies are proving more effective than ever as brands …
Growth Perspectives In Tree Campus Higher Education And Tree City Usa, Olivia Coffey, Logan Lewis, Michael Schneider, Mason Ellis, Austin Vandersteen, Nicholas Lennon
Growth Perspectives In Tree Campus Higher Education And Tree City Usa, Olivia Coffey, Logan Lewis, Michael Schneider, Mason Ellis, Austin Vandersteen, Nicholas Lennon
Honors Theses
With an aggressive goal of 25% growth in both the Tree City USA and Tree Campus Higher Education programs, the Arbor Day Foundation (“ADF”, “Arbor Day”) needs a correspondingly bold plan to follow. Our group’s set of recommendations keep in step with ADF’s goals of inspiring people to Plant, Nurture, and Celebrate trees. Adopting ADF’s guiding principles informed and refined our recommendations. Our suggestions to ADF are to expand and refine marketing objectives, make use of communication platforms, streamline the survey and application procedure, and restructure the Tree City participation incentive programs. The subsections of this report provide greater detail …