Commercial Space Operations Commons^™

Passenger Delight In Liminal Spaces: Uncovering The Dynamics Of Airport Airside F&B, Thorsten Merkle, Sushanta Das

ICHRIE Research Reports

The airport airside environment is a unique and highly consequential setting for consumer behavior, where passengers’ food and beverage (F&B) decisions are shaped by time pressure, emotional states, and spatial constraints. This study empirically validates two complementary frameworks - the CX Delightors Framework and the Airport Airside Consumption Model - in the U.S. context to deepen understanding of passenger behavior in this liminal space. Using survey data from 1,374 passengers across three major U.S. hub airports (DEN, PHX, SLC), we conducted principal component analyses to refine the original nine CX Delightors attributes into five robust dimensions: Hospitality & Ambiance, Value …

Effect Of Street-Pricing Deregulation In U.S. Airports On Customer Satisfaction, Thorsten Merkle, Satheesh Seenivasan, Sushanta Das

ICHRIE Research Reports

This study investigates the impact of pricing policies and food and beverage (F&B) strategies on traveler satisfaction in the dynamic airport environment, with a focus on Phoenix airport in comparison with two other (undisclosed) major U.S. airports. Using a mixed-methods approach that integrates unstructured observations and social media analytics, the research provides a comprehensive understanding of passenger behavior, satisfaction, and spending patterns in airside F&B outlets.

Key findings reveal that traveler satisfaction is driven by factors such as service quality, timeliness, perceived value, and emotional engagement, with price sensitivity playing a relatively minor role. Phoenix International Airport exemplifies a successful …

Pilots' Desire To Become Future Space Tourism Pilots: Polynomial Regression Using Response Surface Analysis, Robert A. Goehlich, Ralf Bebenroth

Publications

In this study, we investigated the impact of pilots’ motivation on their desire to be space tourism pilots or to remain in their current occupation (adherence). We analyzed the feedback obtained from a survey questionnaire on a sample consisting of 106 pilots with flying experience. In particular, we compared the pilots’ intrinsic and extrinsic motivations to investigate two outcomes: the desire to become future space pilots or to remain as air pilots. Applying the self-determination theory, we found that intrinsic motivation mattered more than extrinsic motivation. Furthermore, by applying response surface analysis as our statistical tool, it was revealed that …