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Articles 181 - 183 of 183
Full-Text Articles in Tourism and Travel
Analysis Of An Ecotourist Based Management Strategy: Crystal Cave, Yanchep National Park, Western Australia, Charles Priddle
Analysis Of An Ecotourist Based Management Strategy: Crystal Cave, Yanchep National Park, Western Australia, Charles Priddle
Theses : Honours
Ecotourism has quickly become one of the most influential and prominent terms used within the tourism industry today. With its many obscure definitions ecotourism has also been used to support a great number of unsustainable tourist developments. This study examined whether ecotourism had the ability to ensure ecological and financial sustainability through increased public exposure and appreciation to an ecologically sensitive area. One place in which this notion is being put to the test is in Crystal Cave, a popular tourist destination inside Yanchep National Park, 50 kilometres north of Perth. This cave is named after the beautiful reflections off …
The Cellar Door Report: Margaret River Region Winery / Tourism Research, Robyn Morris, Chris King
The Cellar Door Report: Margaret River Region Winery / Tourism Research, Robyn Morris, Chris King
Research outputs pre 2011
These recommendations have been designed to meet the requirements of the cellar door visitors and to address the weaknesses identified by the survey. All of these aspects listed in the ten points above need to be integrated into a marketing strategy. In view of the complex interrelationships that exist between tourism and the wineries and because of the importance of this relationship in the region it is critical that the Augusta-Margaret River Tourism Association and the Margaret River Wine Industry Association work together in the development of this marketing strategy. This collaborative approach will provide for a more integrated and …
An Analysis Of Service Quality In Ansett Australia W.A. Division, Jodie R. Buckley
An Analysis Of Service Quality In Ansett Australia W.A. Division, Jodie R. Buckley
Theses : Honours
There is a lack of significant in-depth research, analysing service quality in the travel and tourism industry. This research attempts to contribute to the literature by analysing service quality using Ansett Australia (W.A. Division) as a case study. The approach uses the revised 1990 SERVQUAL instrument, originally developed by Parasuraman, Zeithaml and Berry (1986) and the conceptual model of service quality. The SERVQUAL instrument and conceptual framework form the basis of the theoretical framework and analysis. Three perspectives are considered in the analysis of service quality in Ansett Australia (W.A. Division), namely, front-line employees, management and frequent flyers. Through the …