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Sports Management Commons™

Open Access. Powered by Scholars. Published by Universities.®

2018

Selected Works

Articles 1 - 8 of 8

Full-Text Articles in Sports Management

Why Isn't Women's Golf More Popular?, Kelly Price-Rhea Aug 2018

Why Isn't Women's Golf More Popular?, Kelly Price-Rhea

Kelly Price-Rhea

Dr. Kelly Price looks at the research on the barriers faced by women's sport in getting media coverage, public attention, and commercial support.

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Tv Commentators On Women’S Golf: Are We Being Framed?, Kelly Price-Rhea Aug 2018

Tv Commentators On Women’S Golf: Are We Being Framed?, Kelly Price-Rhea

Kelly Price-Rhea

Kelly Price considers the research on the covert and blatant sexism of golf announcing and how modern TV commentators like Juli Inkster are making a difference.

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Golf Products For Women - Supply And Demand, Kelly Price-Rhea Aug 2018

Golf Products For Women - Supply And Demand, Kelly Price-Rhea

Kelly Price-Rhea

In her search for a glove, Dr. Kelly Price looks at the research on sport marketing and the value of the female golf consumer.

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Politics And Perceptions Of Women’S Golfing Abilities, Kelly Price-Rhea Aug 2018

Politics And Perceptions Of Women’S Golfing Abilities, Kelly Price-Rhea

Kelly Price-Rhea

Dr. Kelly Price discovers a remarkable study showing a connection between tee box positions for women and the prevailing politics in the local area.

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Beauty And Women's Professional Golf, Kelly Price-Rhea Aug 2018

Beauty And Women's Professional Golf, Kelly Price-Rhea

Kelly Price-Rhea

Dr. Kelly Price looks at the research linking perceived attractiveness and prizemoney on the LPGA Tour and asks 'What is Beauty?'

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If The Slipper Fits: The Relationship Between A Cinderella Appearance In The Ncaa Division I Men’S Basketball Tournament And Institutional Financial And Admissions Factors, Kelly Childs Jun 2018

If The Slipper Fits: The Relationship Between A Cinderella Appearance In The Ncaa Division I Men’S Basketball Tournament And Institutional Financial And Admissions Factors, Kelly Childs

Kelly Childs

This study examined the relationship between a non-Power Five Cinderella team in the NCAA Division I Men’s Basketball Tournament and institutional financial and admissions factors. The purpose of this study was to examine what, if anything, changes for a non-Power Five school who makes the March Madness tournament as compared to those similar schools who do not. This was a unique study because it looks at the variables of percent admitted, applications, enrollment, SAT/ACT, and donations together, different from the current body of research which has looked at many of these institutional factors separately. Additionally, many of these studies are …

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Psychological Contract Fulfillment And Innovative Work Behaviors: The Mediating Role Of Organizational Citizenship, Christopher Barnhill, Natalie Smith May 2018

Psychological Contract Fulfillment And Innovative Work Behaviors: The Mediating Role Of Organizational Citizenship, Christopher Barnhill, Natalie Smith

Natalie L. Smith

Excerpt: Hiring innovative employees and promoting an innovative workplace culture is often cited as critical to organizational success (Evangelista & Vezzani, 2010; Rubera & Kirca, 2012; Sapprasert & Clausen, 2012; Walker et al., 2010).

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Examining The Factors Influencing Organizational Creativity In Professional Sport Organizations, Natalie L. Smith, B. Christine Green May 2018

Examining The Factors Influencing Organizational Creativity In Professional Sport Organizations, Natalie L. Smith, B. Christine Green

Natalie L. Smith

Excerpt: Success in marketing requires creativity, and sport marketing is no different (Schwarz & Hunter, 2008).

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