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Articles 1 - 30 of 30
Full-Text Articles in Sports Management
Bowl Survey, Richard C. Crepeau
Bowl Survey, Richard C. Crepeau
On Sport and Society
Over the next two days and nights ten bowl games will be played across the expanse of our great nation. At the end of the bowl season, culminating with the BCS Championship Game on January 7, thirty-five bowl games will have been played. The first, the Gildan New Mexico Bowl, took place on December 15.
College Sport, Richard C. Crepeau
College Sport, Richard C. Crepeau
On Sport and Society
It’s been some time since I sat down and watched as much as a half of a college football game. Last fall I was in London, a city not infected by intercollegiate athletics, and this fall I simply never got enough time or interest to watch. Then a few weeks ago I did see several games. Florida and Florida State always draws my interest, and the Notre Dame run has been an interesting one.
Tags And Roger, Richard C. Crepeau
Tags And Roger, Richard C. Crepeau
On Sport and Society
Is there anyone out there who thought that Paul Tagliabue would overturn the player suspensions imposed by NFL Commissioner Roger Goodell in the New Orleans bounty case? Maybe someone somewhere had predicted this, but if they did they would be members of an extremely small club.
Thanksgiving, Richard C. Crepeau
Thanksgiving, Richard C. Crepeau
On Sport and Society
As with all American traditions, if it happened once or twice it is one. Therefore I present my traditional Thanksgiving piece. The History of Thanksgiving and of Football both go back into the Middle Ages, and so it may not be so strange that the two would become intertwined in modern America.
Scabs In Seattle, Richard C. Crepeau
Scabs In Seattle, Richard C. Crepeau
On Sport and Society
It took all of three weeks but the excrement has finally hit the fan. It is not the end of the world, but it is the end of any further claims that the scabs impersonating NFL referees are competent. If they were competent they would already have been NFL referees and therefore would be locked out by the NFL.
Baseball Changes, Richard C. Crepeau
Baseball Changes, Richard C. Crepeau
On Sport and Society
At the end of this baseball season there will a fundamental shift in the organization of Major League Baseball. At the opening of the next season the Houston Astros will be an American League team. The change was forced by Baseball Commissioner “Bud” Selig who made it a prerequisite to the purchase of the Houston franchise.
Football In The Air, Richard C. Crepeau
Football In The Air, Richard C. Crepeau
On Sport and Society
September is here and that means football is back, both the NFL and the collegiate pros. The student-athletes of the NCAA opened play over this extended holiday weekend with more games than any human being could possibly ingest. There seemed to be excitement in the air on and off campuses across the country and across the Atlantic.
Armstrong, Richard C. Crepeau
Armstrong, Richard C. Crepeau
On Sport and Society
How does it end for Lance Armstrong? “Not with a bang but a whimper.” Although T.S. Eliot did not know Lance Armstrong, it is an interesting coincidence that Eliot’s 1925 poem, from which this line is taken, is titled “The Hollow Men.” If you were someone who idolized Armstrong and believe now that he is guilty and there is a blot on his entire career, then he will indeed seem as one of those Hollow Men.
Olympics, Richard C. Crepeau
Olympics, Richard C. Crepeau
On Sport and Society
So it has ended. A bit over two weeks, a fortnight of intense athletic competition with spectacular performances, highs and lows, and way too much national naval gazing by the host nation and by NBC on behalf of the USA. That said, it was at the sporting level a wonderful two weeks of competition.
Punishment, Richard C. Crepeau
Punishment, Richard C. Crepeau
On Sport and Society
After the Freeh Report was issued there was an outcry demanding that the NCAA do something to punish Penn State University. Many called for the death penalty. Others complained about the failure of the NCAA to act immediately. Then on Monday morning when the NCAA President, Mark Emmert, announced the judgment and punishment of Penn State the outcry was that the NCAA acted too quickly. It was a rush to judgment by Emmert and his colleagues. What happened to due process?
Psu Report, Richard C. Crepeau
Psu Report, Richard C. Crepeau
On Sport and Society
After reading the summaries and commentaries on the Freeh Report detailing the elements of scandal at Penn State University, I am surprised that I am surprised by what has been revealed. My cynicism after nearly a half century of involvement with administrators at institutions of higher education and bloated athletic programs should have left me immune to both the surprise and disgust that this affair had evoked in me. What has not surprised me is the deviousness of the principal players in this scandal, the cynicism with which they approached the issues, and the continuing reaction to it all.
Wimbledon, Richard C. Crepeau
Wimbledon, Richard C. Crepeau
On Sport and Society
The term “historic” is often used in describing any number of sporting events. It is sometimes used to exaggerate the significance of an event, often in order to promote it. There are times, though, when the term is not only appropriate, but indeed, required. The Gentleman’s Final at Wimbledon today was historic in a number of ways.
Baseball Verdicts, Richard C. Crepeau
Baseball Verdicts, Richard C. Crepeau
On Sport and Society
It ended last week with the jury foreman announcing to the court that the jury had found Roger Clemens “not guilty.”
Title Ix, Richard C. Crepeau
Title Ix, Richard C. Crepeau
On Sport and Society
This weekend marks the fortieth anniversary of the passage of the Educational Amendments Act of 1972 whose section, Title IX, transformed sport in America. After forty years the achievements of Title IX are impressive, while some controversy persists and some misinformation continues to persist. In the past decade the conservative political attack has subsided and Title IX seems to have been removed from those still fighting the culture wars particularly on the issue of feminism.
An Olympic-Size Debate: Cost Vs. Legacy, Richard C. Crepeau
An Olympic-Size Debate: Cost Vs. Legacy, Richard C. Crepeau
UCF Forum
The Games of the XXXth Olympiad will begin in London on July 27, and they have been anticipated in England with a combination of excitement, media hype, public indifference, anxiety, and debate.
Father's Day, Richard C. Crepeau
Father's Day, Richard C. Crepeau
On Sport and Society
This was first written in 1992 for Father's Day shortly after my father's death which is now 23 years ago. It was originally a radio commentary for WUCF-FM in Orlando. I send it out each year as a tribute to my father and as a tribute to all fathers on Father's Day.
Triple Crown, Richard C. Crepeau
Triple Crown, Richard C. Crepeau
On Sport and Society
It has become one of the rarest of rarities in American sport. This Saturday for the twelfth time in the past thirty-four years a horse will come to the Belmont with an opportunity to become the twelfth horse in the history of the Triple Crown to achieve this elusive fete. The last time it was done was in 1978 by Affirmed.
Differentiation Of Social And Cause-Related Marketing In Professional Sport, Jennifer Renee Pharr, Nancy L. Lough
Differentiation Of Social And Cause-Related Marketing In Professional Sport, Jennifer Renee Pharr, Nancy L. Lough
Environmental & Occupational Health Faculty Publications
Several studies have focused on cause-related sport marketing (CRM), yet few have examined social marketing in sport. The purpose of this study was to show how both are unique strategies employed in sport to achieve corporate social responsibility. A qualitative content analysis was utilized to analyze the outreach programs of the NBA, NFL, NHL and MLB as described on each website. A directed content analysis was used to categorize outreach programs as CRM, social marketing or other community outreach based on five variables that differentiate each strategy. Forty three programs were evaluated. Twenty two (51.2%) were categorized as social marketing, …
Differentiation Of Social Marketing And Cause-Related Marketing In Us Professional Sport, Jennifer Renee Pharr, Nancy L. Lough
Differentiation Of Social Marketing And Cause-Related Marketing In Us Professional Sport, Jennifer Renee Pharr, Nancy L. Lough
Public Health Faculty Publications
Several studies have focused on cause-related sport marketing (CRM), yet few have examined social marketing in sport. The purpose of this study was to show how both are unique strategies employed in sport to achieve corporate social responsibility. A qualitative content analysis was utilized to analyze the outreach programs of the NBA, NFL, NHL, and MLB as described on each website. A directed content analysis was used to categorize outreach programs as CRM, social marketing, or other community outreach based on five variables that differentiate each strategy. Forty three programs were evaluated. Twenty two (51.2%) were categorized as social marketing, …
Metta, Richard C. Crepeau
Metta, Richard C. Crepeau
On Sport and Society
Maybe I missed the memo. Perhaps I wasn’t paying close enough attention. Or somehow it wasn’t big enough news in London. Whatever the case may be, I was a startled when I read recently that someone named Metta World Peace was playing basketball in the NBA for the Los Angeles Lakers. I remember World B. Free of the NBA and He Hate Me of the XFL, but Metta World Peace was a new one.
Summitt, Richard C. Crepeau
Summitt, Richard C. Crepeau
On Sport and Society
From across the nation, from the world of basketball and the world of sport, the reaction to Pat Summitt relinquishing her position as head basketball coach at the University of Tennessee has been overwhelming in praise, admiration, and volume. Those who played for Summitt talked of the tremendous impact that she had on their lives, praising her as a coach and human being, often referring to her as a mother-figure. Those who knew her in other capacities talked about her strength in the face of adversity. This quality distinguished Pat Summitt throughout her career and not just in the past …
Marchmad, Richard C. Crepeau
Marchmad, Richard C. Crepeau
On Sport and Society
For the past six weeks if you were around anything even vaguely connected with college sport, you were subjected to repeated references to “March Madness.” The only phrase that even remotely approaches “March Madness” in frequency of use is “student athlete.” If you prefer hyperbole over hypocrisy then, no doubt, you prefer “March Madness” over “student athlete.”
Bounties, Richard C. Crepeau
Bounties, Richard C. Crepeau
On Sport and Society
The shocking news out of the NFL this past week was that football is a violent game and that violence is encouraged by coaches. I suspect most American boys learned this basic truth about football when they were six or seven years old.
Braun, Richard C. Crepeau
Braun, Richard C. Crepeau
On Sport and Society
From the time the story was leaked in early December, I had a feeling that Ryan Braun was going to be the first player to successfully appeal a positive drug test. I based this on two notions. First, someone sometime was going to be the victim of a false positive or some breach in the security of the urine sample. Second, I had a difficult time believing that someone of Braun’s obvious talent and public image, who did not exhibit a huge jump in his offensive numbers, was taking performance enhancing drugs. In most of the power categories (doubles, triples, …
A Study Of Golfers In Tennessee, Kelly Price-Rhea
A Study Of Golfers In Tennessee, Kelly Price-Rhea
ETSU Faculty Works
The purpose of this study was to investigate preferred shopping behaviors of golfers in the state of Tennessee. While much research has been done on retail shopping behavior in general, little exists regarding shopping behavior in sport retail, and more specifically golf retail. While golfer behavior has been researched in other areas such as tourism, it has not been fully researched in the sport or retail literature. Since this segment of consumer spends millions of dollars per year, this study was conducted to fill the gap in the literature regarding this unique consumer. An online survey was distributed among a …
Bcs, Richard C. Crepeau
Bcs, Richard C. Crepeau
On Sport and Society
The Alabama Crimson Tide football team is now officially the BCS National Field Goal Champion. This was achieved despite the fact that the Tide did score a touchdown in the waning moments of the game and then watched their kicker miss the extra point. The Alabama coach, Nick Saban, must have been quite proud of this achievement, as it obliterated the loss to LSU in the Field Goal contest of November to determine which team was number one in the nation at that point in the season.
The Impact Of Fantasy Football Participation On Ticket Sales, Merchandise Sales And Team Loyalty, Robert H. Smith
The Impact Of Fantasy Football Participation On Ticket Sales, Merchandise Sales And Team Loyalty, Robert H. Smith
Undergraduate Honors Theses
The growth of fantasy football has opened new economic opportunities for a variety of companies (Otto, Mets and Ensmenger 2011) and many have taken advantage of them. The question remains as to the impact of fantasy sports on actual sports leagues that gave rise to the fantasy experience. Drawing on reports from the popular press and academic research on the topic, a series of hypotheses is developed and empirically tested to determine how fantasy sports impacts the ticket and merchandise sales of the sports on which they are based as well as the impact of fantasy sports on the team …
Building A Strong Corporate Ethical Identity: Key Findings From Suppliers, N. Kleyn, R. Abratt, K. Chipp, Michael M. Goldman
Building A Strong Corporate Ethical Identity: Key Findings From Suppliers, N. Kleyn, R. Abratt, K. Chipp, Michael M. Goldman
Sport Management
A recent series of reputational crises underscores the importance of building a strong corporate identity and reputation. The building of Corporate Ethical Identity, a process referred to as “ethicalization,” is an important strategic imperative in today’s world and an integral part of a firm’s attempts to build a strong corporate identity across its various stakeholders. In this process we focus on ethicalization on the part of SAB Ltd, a large South African brewer that is part of the global SABMiller plc, and the impact of its efforts on supplier perceptions. Our findings show that leaders and managers must consider six …
Smooth Operators: Recent Collective Bargaining In Major League Baseball, Daniel A. Rascher, T D. Deschriver
Smooth Operators: Recent Collective Bargaining In Major League Baseball, Daniel A. Rascher, T D. Deschriver
Sport Management
In late 2011, at a time when other leagues such as the National Football League and the National Basketball Association had engaged in work stoppages, Major League Baseball owners and the MLB Players Association harmoniously agreed on a new five-year collective bargaining agreement. This article focuses on the reasons why MLB as an industry has maintained labor peace after decades of work stoppages. The primary aspects of the new MLB CBA, such as changes to the revenue sharing system, competitive balance tax, salary arbitration, and the amateur draft are addressed. The manner in which these economic mechanisms affect areas such …
An Empirical Examination Of University Intercollegiate Athletic Expenditures, Jeffery L. Stinson, Adam Marquardt, Joshua Chandley
An Empirical Examination Of University Intercollegiate Athletic Expenditures, Jeffery L. Stinson, Adam Marquardt, Joshua Chandley
Marketing Faculty Publications
To date, little empirical work has examined the institutional returns associated with athletic program investments. While intangible brand effects are commonly cited, such as athletics serving as the perceptual "front porch" of the institution, direct examination of the effects of athletic programs has often been narrow in scope. Within this study, we assess the contributions of investment in athletics as compared to other areas of institutional investment, on important institutional outcomes. Data for the study was collected from two datasets, the Integrated Postsecondary Education Data System (IPEDS) and the Equity in Athletics dataset. Fixed effects models for NCAA Football Bowl …