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Full-Text Articles in Sports Management
The Athlete As Hero: Changing Models, Richard C. Crepeau
The Athlete As Hero: Changing Models, Richard C. Crepeau
On Sport and Society
Like it or not sports figures have become high profile role models and heroes in contemporary popular culture. From the first days of the sport and media mix, sporting heroes were either created or emerged by some natural or unnatural mixing of need and admiration.