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Full-Text Articles in Sports Management

Reputation And The League Standing Effect: The Case Of A Split Season In Minor League Baseball, Nola Agha, Thomas Rhoads Mar 2018

Reputation And The League Standing Effect: The Case Of A Split Season In Minor League Baseball, Nola Agha, Thomas Rhoads

Sport Management

Split season league design resets standings at the midpoint of the season, thus allowing for two periods in which a team can potentially achieve success in a single season. This context allows us to test both the reputation of the first half winner and the league standing effect on demand. Examination of game-level data from the 2010 Southern League reveals fans are unaffected by measures of both team quality and league standing in the second half of the season. On the other hand, the first half winners saw an 11% increase in attendance as a percent of stadium capacity, suggesting …


A Theoretical Comparison Of The Economic Impact Of Large And Small Events, Nola Agha, M Taks Jan 2015

A Theoretical Comparison Of The Economic Impact Of Large And Small Events, Nola Agha, M Taks

Sport Management

In response to the increasing debate on the relative worth of small events compared to large events, we create a theoretical model to determine whether smaller events are more likely to create positive economic impact. First, event size and city size are redefined as continuums of resources. The concepts of event resource demand (ERD) and city resource supply (CRS) are introduced, allowing for a joint analysis of supply and demand. When local economic conditions are brought into the analysis, the framework determines how a city resource deficiency or surplus affects the economic impact of an event. This resource-based approach assists …