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Crisis, Crisis, Read All About It! Investigating The Direct And Joint Effects Of Crisis Response Strategies, Crisis History And Strategic Actions On The Tone Of Media Coverage, Habiba Nefisa Alambo

LSU Doctoral Dissertations

Crisis management research has focused on how crisis stricken firms protect their reputation by communicating appropriate messages to evaluators and employing strategic actions that favorably shape public opinion about the stricken firm. Developing conversations have addressed how a firm’s crisis history may impact current crisis management efforts. However, little is known about how these factors jointly and directly influence what is said about a crisis stricken firm and subsequently impact evaluators’ perceptions.

Primarily guided by the tenets of attribution and situational crisis communication theories, I studied the interactive and main effects of crisis response strategies (accommodative, reframing and defensive), crisis …