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What Factors Predict A Consumer's Willingness To Purchase A Subscription-Based Airline Program?, Sean R. Crouse Jan 2021

What Factors Predict A Consumer's Willingness To Purchase A Subscription-Based Airline Program?, Sean R. Crouse

Journal of Aviation/Aerospace Education & Research

Introduction: Many services offer subscription-based sales models. The aviation industry has not widely attempted to market a subscription-based service through their airline for ticketing purposes. This study developed a regression equation to determine predictive factors for the type of individual who would purchase a subscription-based airline ticket.

Method: A two-stage approach was used where the participants (N = 521) answered demographic information, flight habits, and the same scenario with a perceived value scale and willingness to purchase scale.

Results: Stage 1 found perceived value, employment status, and early boarding preference all to be significant factors, accounting for …


Airline Quality Rating 2020, Brent D. Bowen, Dean E. Headley May 2020

Airline Quality Rating 2020, Brent D. Bowen, Dean E. Headley

Airline Quality Rating Report

To contribute to AQR 2020, we encourage you to take the Airline Passenger Survey. Please CLICK HERE.

The results of the 30th annual national Airline Quality Rating (AQR). The most comprehensive study of the performance quality of the 10 largest airlines in the United States, the AQR is conducted by researchers at the W. Frank Barton School of Business at Wichita State University and Embry-Riddle Aeronautical University’s Prescott, Ariz., campus. Airline performance, as presented by AQR researchers, encompasses a multifactor look at the overall quality of the airlines. It includes on-time performance, denied boardings, mishandled baggage and customer complaints. …


Effects Of The Pilot Shortage On The Regional Airline Industry: A 2023 Forecast, Ethan S. Klapper, Hans-Joachim K. Ruff-Stahl Jan 2019

Effects Of The Pilot Shortage On The Regional Airline Industry: A 2023 Forecast, Ethan S. Klapper, Hans-Joachim K. Ruff-Stahl

International Journal of Aviation, Aeronautics, and Aerospace

In the next 5 years and beyond, it is predicted that the U.S. airline industry will face a substantial pilot shortage. The impact of this pilot shortage on regional airlines has not yet been examined. It is hypothesized that regional airlines, which provide a significant stream of new pilots to the part 121 major airlines, will be hit the hardest. This study focuses on those near-term effects by asking how many aircraft will have to be taken out of service by 2023 if the pilot shortage materializes. A model is created that predicts how many regional aircraft will have to …


Airline Customer Satisfaction 2015-2017 Results, Michelle M. Bennett, Brent D. Bowen, Erin E. Bowen, Z. Bowen, Dean Headley, Timothy B. Holt, Jacqueline R. Luedtke Apr 2018

Airline Customer Satisfaction 2015-2017 Results, Michelle M. Bennett, Brent D. Bowen, Erin E. Bowen, Z. Bowen, Dean Headley, Timothy B. Holt, Jacqueline R. Luedtke

Publications

Previous research on perceptions, satisfaction, and attitudes regarding the major commercial air carriers in the United States has provided little more than an interesting descriptive representation of the average air traveler. This study moves beyond basic descriptive information of air travelers to identify attitudinal patterns and relationships in the way consumers at varying levels of travel frequency view the commercial air industry. The Airline Passenger Survey (APS) elements developed via the utilization of rigorous scientific methodology, with the intention of capturing the most important data from passengers while reducing confusion or variability in comprehension of questions. APS items are a …