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Organizational Behavior and Theory Commons

Open Access. Powered by Scholars. Published by Universities.®

Human Resources Management

Bradford S Bell

Recruitment

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Full-Text Articles in Organizational Behavior and Theory

Changing An Unfavorable Employment Reputation: A Longitudinal Examination, Adam M. Kanar, Christopher J. Collins, Bradford S. Bell Apr 2011

Changing An Unfavorable Employment Reputation: A Longitudinal Examination, Adam M. Kanar, Christopher J. Collins, Bradford S. Bell

Bradford S Bell

Although a favorable employment reputation plays an important role in generating a large and qualified pool of job applicants for an organization (Rynes & Cable, 2003), little research has investigated whether organizations can improve applicants’ existing unfavorable employment reputation perceptions. Results from a four-week longitudinal experiment using 222 student job seekers revealed that participants’ employment reputation perceptions improved after exposure to recruitment practices and followed diminishing returns trajectories over time. High information recruitment practices (e.g., personal communication from a recruiter) from both single and multiple sources were more effective for changing unfavorable employment reputation perceptions than repeated mere exposure to …


How Does Unfavorable Information Impact Job Seekers’ Organizational Attraction?, Adam M. Kanar, Christopher J. Collins, Bradford S. Bell Apr 2011

How Does Unfavorable Information Impact Job Seekers’ Organizational Attraction?, Adam M. Kanar, Christopher J. Collins, Bradford S. Bell

Bradford S Bell

Prior research has been inconclusive regarding the effects of unfavorable information on job search outcomes, particularly during the initial stage of job search and recruitment. In this study, we investigated the effects of unfavorable organizational information on applicant attraction using an experimental study with active university job seekers (n = 202). Exposure to unfavorable information had a substantially greater impact on applicant attraction than exposure to favorable information and the significant effect size difference persisted one week after exposure. In addition, job seekers who were exposed to unfavorable information freely recalled more overall evaluations of the organization than job seekers …