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Operations and Supply Chain Management Commons

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Dual channels

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Pricing And Inventory Control In Dual-Channel Network With One Manufacturer And Retailer, Zhicong Pan Jan 2010

Pricing And Inventory Control In Dual-Channel Network With One Manufacturer And Retailer, Zhicong Pan

Dissertations and Theses Collection (Open Access)

The study on multi-channel problems has been one of the most active research fields in recent years. In this paper, we consider a dual-channel network problem with one manufacture and one retailer. The manufacturer, acting as the Stackelberg leader, sells a single type of product through a traditional channel to the retailer and/or through a direct channel to customers. The retailer, acting as the follower, operates a Newsvendor model, ordering from the manufacturer and selling to the customers. We study the problem with the deterministic demand. We develop an efficient algorithm to find the joint optimal policy for three prices: …