Open Access. Powered by Scholars. Published by Universities.®
- Discipline
-
- Education (653)
- Higher Education (644)
- Social and Behavioral Sciences (120)
- Advertising and Promotion Management (62)
- Business and Corporate Communications (46)
-
- Communication (45)
- Sociology (36)
- Business Administration, Management, and Operations (29)
- Other Business (29)
- Public Affairs, Public Policy and Public Administration (28)
- Economics (26)
- Sales and Merchandising (26)
- Entrepreneurial and Small Business Operations (24)
- Social Media (20)
- Physical Sciences and Mathematics (18)
- Human Resources Management (16)
- Management Information Systems (16)
- Nonprofit Administration and Management (16)
- E-Commerce (15)
- International Business (15)
- Anthropology (14)
- Computer Sciences (14)
- Medicine and Health Sciences (14)
- Public Affairs (13)
- Sociology of Culture (13)
- Family, Life Course, and Society (12)
- Information Security (12)
- Health Policy (11)
- Institution
-
- East Tennessee State University (629)
- Georgia Southern University (41)
- Kennesaw State University (25)
- Asia Marketing Journal (AMJ) (24)
- Singapore Management University (19)
-
- Walden University (19)
- University of Rhode Island (17)
- Morehead State University (14)
- Institute of Business Administration (12)
- Clark University (11)
- University of Arkansas, Fayetteville (11)
- Western Michigan University (10)
- Marquette University (8)
- University of Kentucky (7)
- Utah State University (7)
- California Polytechnic State University, San Luis Obispo (6)
- University of Nebraska at Omaha (6)
- University of South Florida (6)
- Purdue University (5)
- University of Nebraska - Lincoln (5)
- University of South Carolina (5)
- Munster Technological University (4)
- Old Dominion University (4)
- Portland State University (4)
- The University of Southern Mississippi (4)
- Yeshiva University, Cardozo School of Law (4)
- Bowling Green State University (3)
- Bryant University (3)
- City University of New York (CUNY) (3)
- George Fox University (3)
- Keyword
-
- Marketing (40)
- AMTP (39)
- Consumer Behavior (13)
- Branding (12)
- Social media (12)
-
- Demographics (10)
- Market Research (10)
- Social sciences (10)
- Consumer behavior (9)
- Women (9)
- Advertising (7)
- Ethics (7)
- MPA (6)
- Development (5)
- Globalization (5)
- Innovation (5)
- MSIT (5)
- Millennials (5)
- Brand (4)
- Consumption (4)
- Education (4)
- Entrepreneurship (4)
- Gender (4)
- India (4)
- Markets (4)
- Psychology (4)
- Qualitative (4)
- Retail (4)
- Retailing (4)
- Sales (4)
- Publication
-
- ETSU News (592)
- AMTP Proceedings 2016 (39)
- Accent [newsletter] (35)
- Asia Marketing Journal (24)
- Atlantic Marketing Journal (22)
-
- Walden Dissertations and Doctoral Studies (19)
- Markets, Globalization & Development Review (17)
- Morehead State Press Release Archive, 1961 to the Present (13)
- International Conference on Marketing (12)
- Research Collection Lee Kong Chian School Of Business (12)
- School of Professional Studies (11)
- Marketing Faculty Research and Publications (8)
- Food Marketing Conference and Yearbook (7)
- Marketing and Strategy Faculty Publications (7)
- Honors Theses (6)
- Marketing Undergraduate Honors Theses (6)
- Senior Theses (5)
- Theses and Dissertations--Agricultural Economics (5)
- USF Tampa Graduate Theses and Dissertations (5)
- Cardozo Arts & Entertainment Law Journal (4)
- Faculty Publications (4)
- Graduate Theses and Dissertations (4)
- Perspectives@SMU (4)
- Dissertations, Theses, and Capstone Projects (3)
- Doctoral Dissertations (3)
- Honors Projects (3)
- Honors Projects in Marketing (3)
- Journalism (3)
- Library Faculty and Staff Publications and Presentations (3)
- Marketing & Entrepreneurship Faculty Publications (3)
- Publication Type
- File Type
Articles 601 - 630 of 1015
Full-Text Articles in Marketing
2016-April-22-Brass Concerts, University Marketing And Communications, East Tennessee State University
2016-April-22-Brass Concerts, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-21-Etsu Response: Ecuador, Japan, University Marketing And Communications, East Tennessee State University
2016-April-21-Etsu Response: Ecuador, Japan, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-21-University School Will Host “Pickin’ In The School-Yard”, University Marketing And Communications, East Tennessee State University
2016-April-21-University School Will Host “Pickin’ In The School-Yard”, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-21-Micah Davis, University Marketing And Communications, East Tennessee State University
2016-April-21-Micah Davis, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-21-Silver Advisory Board, University Marketing And Communications, East Tennessee State University
2016-April-21-Silver Advisory Board, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-21-Dr. Sheila Armentrout, University Marketing And Communications, East Tennessee State University
2016-April-21-Dr. Sheila Armentrout, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
Anxiety In The Aisle: A Multi-Channel Study Of The Incongruence Between Wine Consumption And Wine Shopping, Brianna Amat
Anxiety In The Aisle: A Multi-Channel Study Of The Incongruence Between Wine Consumption And Wine Shopping, Brianna Amat
Honors Theses
The wine industry is extremely fragmented with few manufacturers holding a substantial market share while contending with each other for limited shelf space and shoppers. At the same time, the large selection of wines available challenges retailers and manufacturers to make wine selection and purchase as pleasant and convenient as possible for shoppers.
Retail stores, referred to as “off-premise” are the predominant outlet for purchasing alcohol. Shoppers are exposed to a wide variety of prices, bottle sizes, grape variety, etc., but the traditional in-store displays lack in the most important information for shoppers — how to navigate the aisle and …
2016-April-20-Etsu Establishes Center, University Marketing And Communications, East Tennessee State University
2016-April-20-Etsu Establishes Center, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-19-Tri-Cities Franchise Business Expo 2016, University Marketing And Communications, East Tennessee State University
2016-April-19-Tri-Cities Franchise Business Expo 2016, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-04-15-Arbor Day, University Marketing And Communications, East Tennessee State University
2016-04-15-Arbor Day, University Marketing And Communications, East Tennessee State University
Accent [newsletter]
No abstract provided.
2016-04-15-New Employees, University Marketing And Communications, East Tennessee State University
2016-04-15-New Employees, University Marketing And Communications, East Tennessee State University
Accent [newsletter]
No abstract provided.
2016-04-15-Alsop, Hayden, University Marketing And Communications, East Tennessee State University
2016-04-15-Alsop, Hayden, University Marketing And Communications, East Tennessee State University
Accent [newsletter]
No abstract provided.
2016-04-15-Ccrhs Faculty Awards, University Marketing And Communications, East Tennessee State University
2016-04-15-Ccrhs Faculty Awards, University Marketing And Communications, East Tennessee State University
Accent [newsletter]
No abstract provided.
2016-04-15-Commencement Speakers, University Marketing And Communications, East Tennessee State University
2016-04-15-Commencement Speakers, University Marketing And Communications, East Tennessee State University
Accent [newsletter]
No abstract provided.
2016-04-15-Spring Jazz, University Marketing And Communications, East Tennessee State University
2016-04-15-Spring Jazz, University Marketing And Communications, East Tennessee State University
Accent [newsletter]
No abstract provided.
2016-04-15-Drug Abuse Center, University Marketing And Communications, East Tennessee State University
2016-04-15-Drug Abuse Center, University Marketing And Communications, East Tennessee State University
Accent [newsletter]
No abstract provided.
2016-April-15-Recital By Dr. Esther Park, University Marketing And Communications, East Tennessee State University
2016-April-15-Recital By Dr. Esther Park, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-15-Social Media Bootcamp, University Marketing And Communications, East Tennessee State University
2016-April-15-Social Media Bootcamp, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-15-'Spring, Sing, String', University Marketing And Communications, East Tennessee State University
2016-April-15-'Spring, Sing, String', University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-15-Kings, Queens, In-Betweens, University Marketing And Communications, East Tennessee State University
2016-April-15-Kings, Queens, In-Betweens, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-14-Stefanie Murphy, University Marketing And Communications, East Tennessee State University
2016-April-14-Stefanie Murphy, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-14-Tpcp: 'Classical Style', University Marketing And Communications, East Tennessee State University
2016-April-14-Tpcp: 'Classical Style', University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-14-Jeff Mann Talk, University Marketing And Communications, East Tennessee State University
2016-April-14-Jeff Mann Talk, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-14-'Divine Comedy' Reception, University Marketing And Communications, East Tennessee State University
2016-April-14-'Divine Comedy' Reception, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-14-Dr. Ryan Nivens, University Marketing And Communications, East Tennessee State University
2016-April-14-Dr. Ryan Nivens, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-14-Larry Britt, University Marketing And Communications, East Tennessee State University
2016-April-14-Larry Britt, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-13-Top Honors, University Marketing And Communications, East Tennessee State University
2016-April-13-Top Honors, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-13-Grad Student Wins Love Award, University Marketing And Communications, East Tennessee State University
2016-April-13-Grad Student Wins Love Award, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-12-Body Matters: Bodily Autonomy And The Feminist Perspective, University Marketing And Communications, East Tennessee State University
2016-April-12-Body Matters: Bodily Autonomy And The Feminist Perspective, University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.
2016-April-12-Etsu Bands: 'Wild Rides', University Marketing And Communications, East Tennessee State University
2016-April-12-Etsu Bands: 'Wild Rides', University Marketing And Communications, East Tennessee State University
ETSU News
No abstract provided.