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Articles 4021 - 4050 of 7415

Full-Text Articles in Marketing

2016-October-12-Career Grad School Fair, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-12-Career Grad School Fair, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-11-100 Percent Graduation Rate For 2015-2016, University School, East Tennessee State University, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-11-100 Percent Graduation Rate For 2015-2016, University School, East Tennessee State University, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-11-Nas Database, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-11-Nas Database, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-11-Stanton Inducted, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-11-Stanton Inducted, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-10-Ijhse Issue, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-10-Ijhse Issue, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-07-Recruitment Fair, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-07-Recruitment Fair, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-07-Jacob Owen, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-07-Jacob Owen, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-06-Etsu Authors Event, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-06-Etsu Authors Event, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-06-'Shu-De!' Film Screening, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-06-'Shu-De!' Film Screening, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-05-Zombie Run, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-05-Zombie Run, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-05-Bill Taylor Talk, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-05-Bill Taylor Talk, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-05-Social Media Workshop, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-05-Social Media Workshop, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-05-Tlea Reaccreditation, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-05-Tlea Reaccreditation, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-01-Fowlis Performance, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-01-Fowlis Performance, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-01-Con Hires Webb, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-01-Con Hires Webb, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016 October, Office Of Communications & Marketing, Morehead State University. Oct 2016

2016 October, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Press releases for October of 2016.


Exploring The Use Of Twitter Opinion Mining (Tom) In Marketing Courses, Cuauhtémoc Luna-Nevarez Oct 2016

Exploring The Use Of Twitter Opinion Mining (Tom) In Marketing Courses, Cuauhtémoc Luna-Nevarez

WCBT Faculty Publications

This paper discusses the use of social media mining (and more specifically, Twitter opinion mining) in marketing courses in order to help students understand current marketing events or phenomena. Social media mining refers to “the use of basic concepts and principal algorithms suitable for investigating massive social media data; it discusses theories and methodologies from different disciplines and encompasses the tools to formally represent, measure, model, and mine meaningful patterns from large-scale social media data” (Zafarani et al. 2014, p. 16). Social media sites such as Facebook, Twitter and Instagram provide opportunities to explore consumer preferences, opinions and behaviors through …


Apps For Enhancing Student Engagement And Learning, Chrissann Ruehle, Mary Martin, Cuauhtémoc Luna-Nevarez, Nick Barnes Oct 2016

Apps For Enhancing Student Engagement And Learning, Chrissann Ruehle, Mary Martin, Cuauhtémoc Luna-Nevarez, Nick Barnes

WCBT Faculty Publications

Individuals in todays on the go society frequently rely on mobile devices and apps to manage their daily business. Common uses for apps include entertainment, online banking, travel planning and ecommerce in addition to a host of other activities. Factoring in the proliferation of mobile devices, marketing educators are searching for innovative tools and techniques to boost student engagement through the use of apps. The purpose of this paper is to outline a framework for integrating apps into the curriculum as well as provide specific examples that educators can utilize to strengthen engagement and learning.


2016-October-01-Overcoming Adverse Events, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-01-Overcoming Adverse Events, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-01-Etsu Response: Matthew, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-01-Etsu Response: Matthew, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-01-Paul Taylor 2, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-01-Paul Taylor 2, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-October-01-Faculty/Staff Activities, University Marketing And Communications, East Tennessee State University Oct 2016

2016-October-01-Faculty/Staff Activities, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-September-30-Stop Kiss, University Marketing And Communications, East Tennessee State University Sep 2016

2016-September-30-Stop Kiss, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-September-29-Dr. Richard Rhoda, University Marketing And Communications, East Tennessee State University Sep 2016

2016-September-29-Dr. Richard Rhoda, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-September-29-Real World 101, University Marketing And Communications, East Tennessee State University Sep 2016

2016-September-29-Real World 101, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-September-29-Town Hall, University Marketing And Communications, East Tennessee State University Sep 2016

2016-September-29-Town Hall, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-September-29-Human Services Onlinedegree Program Has Been Ranked 12 In The Nation, University Marketing And Communications, East Tennessee State University Sep 2016

2016-September-29-Human Services Onlinedegree Program Has Been Ranked 12 In The Nation, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-September-29-Ncipe Visit, University Marketing And Communications, East Tennessee State University Sep 2016

2016-September-29-Ncipe Visit, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-September-29-Faculty Gala, University Marketing And Communications, East Tennessee State University Sep 2016

2016-September-29-Faculty Gala, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2016-September-28-Tuckasegee River Excursion, University Marketing And Communications, East Tennessee State University Sep 2016

2016-September-28-Tuckasegee River Excursion, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.