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Full-Text Articles in Marketing

2015-October-09-'Blood And Guts' Theme Of October Story And Poetry Slam, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-09-'Blood And Guts' Theme Of October Story And Poetry Slam, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-09-Etsu To Host Family Weekend, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-09-Etsu To Host Family Weekend, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-08-General Internists Join Quillen College Of Medicine, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-08-General Internists Join Quillen College Of Medicine, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-08-Joan Schulze To Share Her Quilt-Making Vision At Etsu, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-08-Joan Schulze To Share Her Quilt-Making Vision At Etsu, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-07-"2015 Fl3tch3r Exhibit: Socially And Politically Engaged Art" At Reece, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-07-"2015 Fl3tch3r Exhibit: Socially And Politically Engaged Art" At Reece, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-07-Joy Frazer, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-07-Joy Frazer, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-07-College Of Medicine's Tudiver Honored For Lifetime Achievement, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-07-College Of Medicine's Tudiver Honored For Lifetime Achievement, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-07-Etsu At Kingsport Allandale Presents An Afternoon With Marc Cameron, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-07-Etsu At Kingsport Allandale Presents An Afternoon With Marc Cameron, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-06-Office Of Sustainability To Host Matthew Dobson And "Fresh", University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-06-Office Of Sustainability To Host Matthew Dobson And "Fresh", University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-06-Quilt Exhibition Features Tradition Intertwined With Innovation, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-06-Quilt Exhibition Features Tradition Intertwined With Innovation, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-06-College Of Clinical And Rehabilitative Health Sciences Creates Hall Of Fame, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-06-College Of Clinical And Rehabilitative Health Sciences Creates Hall Of Fame, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-06-Physical Therapy Students Hosting Food Drive, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-06-Physical Therapy Students Hosting Food Drive, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-06-Railroad Museum Excursion, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-06-Railroad Museum Excursion, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-05-Gregory Wang To Perform In Guest Artist Piano Recital, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-05-Gregory Wang To Perform In Guest Artist Piano Recital, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-05-"Women On Wednesdays", University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-05-"Women On Wednesdays", University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-05-Malpass Brothers To Bring Classic Country Sound To Campus Thursday, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-05-Malpass Brothers To Bring Classic Country Sound To Campus Thursday, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-02-Office Of Sustainability Promotes "Eat This!" Campaign, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-02-Office Of Sustainability Promotes "Eat This!" Campaign, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Imsa360: Fall 2015, Imsa Fund Oct 2015

Imsa360: Fall 2015, Imsa Fund

IMSA Fund Reports

As I begin my second year as IMSA’s President, I consider it not only a privilege to serve, but also a responsibility to lead well. Effective leadership is a critical element of our future success and is inspired by our Board of Trustees, senior administrators, faculty leaders and student leaders. Our leadership also extends beyond our campus in Aurora to the strong voices and ideas from across Illinois and beyond — including alumni, parents, and community leaders.

Excerpt: From the President


2015-October-01-Elizabeth Lewis Named Assistant Director Of Innovation Lab, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-Elizabeth Lewis Named Assistant Director Of Innovation Lab, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-01-Entrepreneurs' Club To Host Beth Ringley, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-Entrepreneurs' Club To Host Beth Ringley, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-01-National Fossil Day Celebration At Gray Fossil Museum, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-National Fossil Day Celebration At Gray Fossil Museum, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-01-Virginia Tech To Honor Freddie Williams At Golf Tournament, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-Virginia Tech To Honor Freddie Williams At Golf Tournament, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-01-Dr. Steven Wallace Publishes On Unusual Dimorphism In Red Panda Fossils, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-Dr. Steven Wallace Publishes On Unusual Dimorphism In Red Panda Fossils, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-01-Tennessee Poll By Etsu To Measure Statewide Opinion On Various Topics, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-Tennessee Poll By Etsu To Measure Statewide Opinion On Various Topics, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-01-Family Movie Night To Feature "The Minions", University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-Family Movie Night To Feature "The Minions", University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-01-Wrc Director Harriet Masters Receives 2015 Career Award, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-Wrc Director Harriet Masters Receives 2015 Career Award, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Crowdsourcing As An Approach To Customer Relationship Building In Academic Libraries, Lisa A. Ellis, Aisha Pena Oct 2015

Crowdsourcing As An Approach To Customer Relationship Building In Academic Libraries, Lisa A. Ellis, Aisha Pena

Publications and Research

Library initiatives to first-year students not only present an opportunity to offer information literacy instruction for student advancement but they also serve a key marketing function by communicating the library’s ongoing value and building customer relationships. Library orientation tours are an example of how to effectively market to first-year students. Combining peer-to-peer learning and user-generated content via social media known as crowdsourcing, Newman Library sponsored a contest challenging first-year students to create a video sharing a useful library tip. The contributions and benefits of this co-creation approach to fostering relationships are examined and the implications to strengthening other library-user bonds …


2015-October-01-Erika Hale, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-Erika Hale, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-01-"Magnificent Magnavox" Exhibit Featured At Reece Museum, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-"Magnificent Magnavox" Exhibit Featured At Reece Museum, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-October-01-Stefanie Murphy Named Outstanding Staff Senator, University Marketing And Communications, East Tennessee State University Oct 2015

2015-October-01-Stefanie Murphy Named Outstanding Staff Senator, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.