International Business Commons^™

The Recruitment Paradox: Network Recruitment, Structural Position, And East German Market Transition, Richard A. Benton, Steve Mcdonald, Anna Manzoni, David F. Warner

Department of Sociology: Faculty Publications

Economic institutions structure links between labor-market informality and social stratification. The present study explores how periods of institutional change and post-socialist market transition alter network-based job finding, in particular informal recruitment. We highlight how market transitions affect both the prevalence and distribution of network-based recruitment channels: open-market environments reduce informal recruitment’s prevalence but increase its association with high wages. We test these propositions using the case of the former East Germany’s market transition and a comparison with West Germany’s more stable institutional environment. Following transition, workers in lower tiers increasingly turned toward formal intermediaries, active employee search, and socially “disembedded” …

Deception In Cosmetics Advertising: Examining Cosmetics Advertising Claims In Fashion Magazine Ads / 化妆品广告中的欺骗:分析时尚杂志广告中的化妆品广告, Jie G. Fowler, Timothy H. Reisenwitz, Les Carlson

Department of Marketing: Faculty Publications

The FDA has only focused upon the physical safety of cosmetics and has ignored the significant reasonability of advertising claims. As such, the present article is intended to examine/ascertain the extent to which cosmetics claims contain deceptive content in fashion ads. Through a content analysis, the study reported herein revealed that cosmetics claims were not evenly distributed. To that end, the preponderance of the claims appeared to be described primarily by three categories (scientific, performance and subjective). The results also showed that more cosmetics claims were classified as deceptive than were deemed as acceptable. Close examination of these trends revealed …

The Form And Use Of Social Capital Among Foreign Direct Investors In Their Interactions With Locals In Northern Laos, Bjarne Sorensen

Theses: Doctorates and Masters

The research conducted for this thesis is in the area of international business; it has focused on the emerging market of Laos – and it has in particular sought to identify the form and use of social capital in the northern part of the country. This thesis will present the rationale behind the research, the planning that took place before the fieldwork commenced, and most importantly the findings of the study.

Social capital is a sociological concept that since the early 1990s has gained significant recognition in the literature. While the benefits to holders of economic capital is commonly recognised …