International Business Commons^™

Construction Of Open Innovation Ecology On The Internet: A Case Study Of Xiaomi (China) Using Institutional Logic, Jaime Ortiz, Hao Ren, Kei Li, An Zhang

International Business and Entrepreneurship Faculty Publications

The characteristics of collaborative innovation and interactions among core enterprises, users, and partners are critical. Research is lacking on how to construct open innovation ecology through institutional design. This study explores how core enterprises effectively motivate users and partners to participate in innovation activities on the Internet and successfully constructing open innovation ecology, using the institutional logic theory and an exploratory case study of Xiaomi, a famous Chinese Internet enterprise. The findings are as follows: (1) three main characteristics of innovation carried out by core enterprises, users, and partners in the open innovation ecology—iterative innovation, social innovation, and joint innovation; …

Diseño Y Validación De Un Modelo De Triple Hélice Para Impulsar La Innovación, El Desarrollo Tecnológico Y La Competitividad De La Micro Y Pequeña Empresa En Los Municipios De Torreón, Gómez Palacio Y Lerdo, Sylvia A. Robles Cárdenas

International Business and Entrepreneurship Faculty Publications

Existe en México una gran desvinculación entre la universidad, empresa y gobierno para alinear sus objetivos, aprovechar la acumulación de conocimiento y promover la innovación. El objetivo de este trabajo es diseñar y validar un modelo de innovación, competitividad y productividad para impulsar la micro y pequeña empresa (MYPE) lagunera a través del enfoque de Triple Hélice (TH), basado en diferentes autores (FondazioneRosselli, 1995; Leydesdorff, Yetzkowitz, 2001;) El diseño metodológico involucró una muestra representativa de 80 empresas de la Comarca Lagunera, la participación de profesores y estudiantes de la universidad Iberoamericana y el apoyo financiero de los presidentes municipales de …

Fragmentation And Segmentation: Marketing Global Benefits, Russell P. Adams

International Business and Entrepreneurship Faculty Publications

Though consumption culture and globalization are major themes impacting the modern landscape, there has been limited research in these areas due to, in part, the increasing fragmentation of markets. A case is made that the seemingly disparate views, cultural fragmentation and global segmentation can be harmonized. This paper presents a theoretical framework to understand how the fragmentation of markets and global segmentation strategies can be compatible. Due to the cultural convergence brought on by globalization and marketing intermediaries, global segments can be identified through the common needs sought by consumers.

The Effect Of Using E-Learning Tools In Online And Campus-Based Classrooms On Student Performance, Edith Galy, Clara Downey, Jennie Johnson

International Business and Entrepreneurship Faculty Publications

Creating an integrative research framework that extends a model frequently used in the Information Systems field, the Technology Acceptance Model, together with variables used in the Education field, this empirical study investigates the factors influencing student performance as reflected by their final course grade. The Technology Acceptance Model explains computer acceptance in general terms. The model measures the impact of external variables on internal beliefs, attitudes, and intentions. Perceived Usefulness and Perceived Ease of Use, two main constructs in the model, refer to an individual's perception of how the adoption of a new technology will increase their efficiency, and the …

International Strategic Alliances: Identifying Objective Performance Measures, Russell P. Adams, Clara Downey

International Business and Entrepreneurship Faculty Publications

With the acceleration of globalization, International Strategic Alliances (ISA) are increasingly playing a critical role in a firm’s strategic arsenal. Despite its importance, measuring an ISA’s success is difficult due to the reticence of failing partnerships to announce these issues. This paper presents an analysis of 29 alliances from 18 countries and 5 industries. The success or failure of these alliances was analyzed utilizing ROA, ROE, ROI, and operating margin as the variables of performance measurement. Discriminant Analysis demonstrates that operating margin correctly classifies the success of an alliance 70% of the time.

Does Within-Culture Variation Matter? An Empirical Study Of Computer Usage, Mark Srite, Jason Bennett Thatcher, Edith Galy

International Business and Entrepreneurship Faculty Publications

This article examines within-culture variance in the influence of values on perceptions and use of information technology (IT). Based on cross-cultural research, we suggest that cultural values influence technology acceptance and use. Specifically, we argue that masculinity/femininity and individualism/collectivism directly influence personal innovativeness with IT, computer anxiety, and computer self-efficacy, and have a mediated effect on perceived usefulness, perceived ease of use, and use of IT. Overall, analysis provides support for the research model. Our results suggest that masculinity/femininity influences computer selfefficacy, computer anxiety, and personal innovativeness with IT. We also offer implications for research and practice.

Recent Developments In Selected Asian Countries’ Bankruptcy Laws: Should Multinational Company Strategists Be Concerned, Jane Lemaster, Clara Downey, Francis J. Brewerton

International Business and Entrepreneurship Faculty Publications

This paper explains why multinational companies should be concerned about adjudication of international insolvencies. The Territorialism and Universalism Models of bankruptcy law are reviewed and employed as a backdrop to describe recent developments in the insolvency laws of four Asian nations. We conclude with an assessment of the status of the selected Asian nations’ insolvency laws, progress toward a uniform global system for resolving multinational insolvencies, and the strategic implications these developments hold for strategy formulation.

U.S.S. Online Education: Navigating The High Seas Of Large Classes, Jane Lemaster

International Business and Entrepreneurship Faculty Publications

Higher education has incorporated technology to the point of having 100% web-based degree programs composed of classes of geographically dispersed students taught by faculty from different universities that are also geographically dispersed. This kind of flexibility for learning opportunities is well on its way to being a standard option in education. But there are trade-offs and there are problems not yet solved. Increasing numbers of students create difficulties in managing interactions and challenges the quality and rigor that is possible in delivering the course. This paper presents a redesign option to manage the increasing enrollments in an online graduate level …

The Value Of A Simulation-Based Approach For Teaching Both Survey And Capstone Courses In Business, Jane Lemaster

International Business and Entrepreneurship Faculty Publications

A concern in business education is the ability of students to integrate knowledge of the functional areas of business into a meaningful, unified whole. This paper examines the use of a business simulation for teaching the entry-level business survey course and describes the use of the same simulation in the graduate level (MBA) capstone course. An analysis of the value of simulation as an appropriate teaching approach is made for both the survey course and the capstone course. The paper presents the literature on learning styles and preferences, a description of the simulation used, how the study was organized, and …

Analysis Of Bankruptcy Law Provisions In New Member Eu Countries: Global Competitive Strategy Implications For Multinational Corporations, Francis J. Brewerton, Jane Lemaster

International Business and Entrepreneurship Faculty Publications

Globalization has been responsible for a number of ongoing interrelated trends including an accelerated worldwide movement toward economic integration, an ongoing proliferation of new multinational corporations, a widening search for new economic opportunities by multinational corporations, and an increasing concern for and attention to bankruptcy as a contingency strategy for multinational corporations when primary strategies catastrophically fail. The economic benefits associated with the removal of trade barriers is also attracting new member countries to the EU and other trading blocks but these new member countries’ bankruptcy law provisions may have uncertain contingency strategy implications for MNC’s.

This paper comprises (1) …

Doing The Right Things In Mexico, Mary Gowan, Santiago Ibarreche, Charles Lackey

International Business and Entrepreneurship Faculty Publications

A recognized key to business success in an increasingly global economy is learning how to successfully adapt and manage in diverse locations. With the recent passage of the North American Free Trade Agreement (NAFTA), more businesses are turning their attention to Mexico. In this interview, Lee Crawford, Managing Director of General Motors' Delphi Division, shares his experiences and perspectives on how to succeed when doing business in Mexico.