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Articles 1 - 8 of 8
Full-Text Articles in Fashion Business
Linda Welters And Abby Lillethun, Fashion History: A Global View (2018), Zeynep Ozdamar-Ertekin
Linda Welters And Abby Lillethun, Fashion History: A Global View (2018), Zeynep Ozdamar-Ertekin
Markets, Globalization & Development Review
No abstract provided.
Can Luxury Fashion Provide A Roadmap For Sustainability?, Zeynep Ozdamar-Ertekin
Can Luxury Fashion Provide A Roadmap For Sustainability?, Zeynep Ozdamar-Ertekin
Markets, Globalization & Development Review
Fashion industry is one of the prominent industries in the world with critical negative impacts on the social and ecological environments. It constitutes a very complex and fragmented industry. The currently dominant model of "fast fashion," fulfills the desires of consumers who aspire to wear luxury fashion brands but cannot afford them, by offering them similar styles at affordable prices. However, the main principles of fast fashion, which are speed, affordability, change, disposable trends and aesthetic fads, contradict with sustainability goals and principles. Luxury fashion, on the other hand, emphasizes longevity, durability, authenticity, craftsmanship and quality, and can therefore be …
Lindenwood University Fall 2019 Fashion Show & Market, Lindenwood University
Lindenwood University Fall 2019 Fashion Show & Market, Lindenwood University
Fashion Show Event Programs & Related Items
Program for the Lindenwood University Fall 2019 Fashion Show & Market
Character Content As An On Line Branding Strategy In Indonesia’S Fashion Creative Industri, Sri Dewi Setiawati 1, Asep Suryana 2, Dadang Sugiana 3, Centurion Chandratama Priyatna 4
Character Content As An On Line Branding Strategy In Indonesia’S Fashion Creative Industri, Sri Dewi Setiawati 1, Asep Suryana 2, Dadang Sugiana 3, Centurion Chandratama Priyatna 4
Library Philosophy and Practice (e-journal)
The basic problems of SME actors are capital and marketing. the internet and social media have become widely used media in conducting marketing communication strategies. The problem is that there are still a few SME actors who can make optimal use of the internet and social media as a marketing communication strategy. most of the SME actors use influencer strategies from public figures at a high cost. This strategy is considered to be less effective, and burdensome to SME actors, who have problems with capital. Some of the SME actors have succeeded in developing marketing communication strategies by optimizing the …
The Economics Of Fashion: Do Newcomers To The Industry Have A Chance?, Maha Mian
The Economics Of Fashion: Do Newcomers To The Industry Have A Chance?, Maha Mian
Honors Theses
New York, Paris, London, and Milan have long established themselves as fashion capitals of the world. These cities have become cluster economies with numerous connections, resources, and buyers close at hand. For this reason, firms often establish themselves in these cities to take full advantage of cluster economies and increase their chances of survival. Thus, a large number of leading international fashion firms reside in these cities. This thesis uses the finances and international market presence of these fashion companies as benchmark values for what it means for another company to be “successful” at becoming a major player in the …
Fashion Merchandising: An Augmented Reality, Naeha A. Sayed
Fashion Merchandising: An Augmented Reality, Naeha A. Sayed
Dissertations, Theses, and Capstone Projects
There is a continuous and constant transformation in the field of Augmented Reality (AR), both in the Retail, and the Manufacturing sector. It has started to influence everything from fashion runway shows to online shopping. Consumers dynamics have shifted in the fashion industry, the ways becoming more dominant than the old observant ones- the simple buying experience no longer satisfies them. Due to the emergence of the new digital platforms and technological enhancements, the consumers are looking for more- be it a more exciting buying experience or more user interaction or more enhanced products. This technological change starts with the …
The Casual Dress Of The 1950s Woman And The Casual Dress Of Today's Woman, Joanna Woolsey
The Casual Dress Of The 1950s Woman And The Casual Dress Of Today's Woman, Joanna Woolsey
Senior Honors Theses
The casual dress of American women has changed dramatically from the 1950s to the present. In the 1950s, the style was undeniably feminine, with fitted waists and full skirts ending below the knee. The style of young women today has become significantly more casual and androgynous, with pants and leggings taking prevalence in casual wear. The style of dresses has also changed significantly, as has the standard of modesty. This work will discuss and evaluate the changes in casual dress from the 1950s to the present, including the influences on style in both time periods. The change from only wearing …
If The Shoe Fits: A Historical Exploration Of Gender Bias In The U.S. Sneaker Industry, Rodney M. Miller Jr
If The Shoe Fits: A Historical Exploration Of Gender Bias In The U.S. Sneaker Industry, Rodney M. Miller Jr
Senior Projects Spring 2019
In its short history, which barely spans 100 years, sneakers have quickly become a polarizing and captivating commodity, gaining the attention of consumers, fashion houses and major retailers everywhere. Unfortunately, the sneaker industry also has a history of implicit, unconscious bias towards women. A thorough examination of the history of sneakers has discovered three major social movements that can be identified as the key contributors to the growth of the sneaker industry: (1) physical activity, (2) professional sports, and (3) Hip-Hop—the culture not the music genre. Upon further examination, it became evident that each of these social factors have their …