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Fashion Business Commons

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2009

Discipline
Institution
Keyword
Publication
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Articles 1 - 5 of 5

Full-Text Articles in Fashion Business

Moda Metropolis Fashion Show (April 2009), Lindenwood University Apr 2009

Moda Metropolis Fashion Show (April 2009), Lindenwood University

Fashion Show Event Programs & Related Items

Program for the Moda Metropolis Fashion Show (April 2009).


Designing Clothes: Culture And Organization In The Fashion Industry, Lisa Hayes Jan 2009

Designing Clothes: Culture And Organization In The Fashion Industry, Lisa Hayes

New England Journal of Entrepreneurship

Book review by Lisa Hayes.

Manlow, Veronica. Designing Clothes: Culture and Organization in the Fashion Industry. New Brunswick, NJ: Transaction Publishers, 2007. ISBN 9781412810555


Teenage Consumer Behaviour: Factors That Influence Their Purchase Decisions Towards Clothing Brands., Regina Baylor Jan 2009

Teenage Consumer Behaviour: Factors That Influence Their Purchase Decisions Towards Clothing Brands., Regina Baylor

Theses

This study explores the perceptions held by Irish teenage consumers in relation to branded clothing and investigates the different factors which influence them in their decision-making process. In seeking to expand the understanding of teenage consumer behaviour and the factors that influence their clothing brand choices, this study focuses predominantly on the susceptibility of teenage consumers to peer and reference group influence. This study examines the social and psychological concepts of attributing status, social value and specific purchase intent to clothing brands in relation to teenage consumer decision-making.

This study is therefore interested in exploring the hypothesis that branded clothing …


Letter From The Dean, Lalit Verma Jan 2009

Letter From The Dean, Lalit Verma

Discovery, The Student Journal of Dale Bumpers College of Agricultural, Food and Life Sciences

No abstract provided.


The Outlook For U.S. – China Textile And Apparel Trade In 2009: From The Trade Policy Perspective, Sheng Lu Dec 2008

The Outlook For U.S. – China Textile And Apparel Trade In 2009: From The Trade Policy Perspective, Sheng Lu

Sheng Lu

Despite the low ebb in trade volume, the year 2009 could be a golden opportunity for the textile and apparel industry both in the United States and China to reform and change. The U.S. textile industry at present urgently needs to figure out some new business models and explore more overseas markets to meet the challenges of lessening domestic demand. On the other hand, the task for the Chinese is to further reduce reliance on exports while absorbing the production capacity of the industry by stimulating more domestic consumption. With the economic interests between the U.S. and Chinese textile and …