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Articles 1 - 4 of 4
Full-Text Articles in Fashion Business
Moda Metropolis Fashion Show (April 2009), Lindenwood University
Moda Metropolis Fashion Show (April 2009), Lindenwood University
Fashion Show Event Programs & Related Items
Program for the Moda Metropolis Fashion Show (April 2009).
Designing Clothes: Culture And Organization In The Fashion Industry, Lisa Hayes
Designing Clothes: Culture And Organization In The Fashion Industry, Lisa Hayes
New England Journal of Entrepreneurship
Book review by Lisa Hayes.
Manlow, Veronica. Designing Clothes: Culture and Organization in the Fashion Industry. New Brunswick, NJ: Transaction Publishers, 2007. ISBN 9781412810555
Letter From The Dean, Lalit Verma
Letter From The Dean, Lalit Verma
Discovery, The Student Journal of Dale Bumpers College of Agricultural, Food and Life Sciences
No abstract provided.
Teenage Consumer Behaviour: Factors That Influence Their Purchase Decisions Towards Clothing Brands., Regina Baylor
Teenage Consumer Behaviour: Factors That Influence Their Purchase Decisions Towards Clothing Brands., Regina Baylor
Theses
This study explores the perceptions held by Irish teenage consumers in relation to branded clothing and investigates the different factors which influence them in their decision-making process. In seeking to expand the understanding of teenage consumer behaviour and the factors that influence their clothing brand choices, this study focuses predominantly on the susceptibility of teenage consumers to peer and reference group influence. This study examines the social and psychological concepts of attributing status, social value and specific purchase intent to clothing brands in relation to teenage consumer decision-making.
This study is therefore interested in exploring the hypothesis that branded clothing …