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Fashion Business Commons

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Articles 1 - 3 of 3

Full-Text Articles in Fashion Business

Fashion Technology Forecasting: From Now To Future, Seung-Hee Lee, Yuli Liang Nov 2017

Fashion Technology Forecasting: From Now To Future, Seung-Hee Lee, Yuli Liang

ASA Multidisciplinary Research Symposium

The purposes of this research were to further investigate how fashion has been driven by technology and to provide how fashion technology will be moving forward in the future.


Standing Out From The Affordable Luxury Brands: Can Coach Be The Next Lvmh?, Yuli Liang, Seung-Hee Lee Nov 2017

Standing Out From The Affordable Luxury Brands: Can Coach Be The Next Lvmh?, Yuli Liang, Seung-Hee Lee

ASA Multidisciplinary Research Symposium

This exploratory research intends to study the improvement procedure for Coach and provide justification why and how Coach could be further developed.


The Dark Side Of Counterfeit Luxury Goods, Carissa Teal, Seung-Hee Lee Nov 2017

The Dark Side Of Counterfeit Luxury Goods, Carissa Teal, Seung-Hee Lee

ASA Multidisciplinary Research Symposium

The purposes of this research were to examine prevalence of fashion luxury counterfeit products online, and investigate negative aspects of counterfeit product consumption.