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Walden Dissertations and Doctoral Studies

Profitability

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Relationship Between Corporate Social Responsibility Activities By Small And Medium-Sized Enterprises And Business Profitability, Oluwabunmi Afolashade Olujobi Jan 2023

Relationship Between Corporate Social Responsibility Activities By Small And Medium-Sized Enterprises And Business Profitability, Oluwabunmi Afolashade Olujobi

Walden Dissertations and Doctoral Studies

Corporate social responsibility (CSR) positively impacts performance and profitability for small and medium-sized enterprises (SMEs). Small and medium-sized enterprise leaders are reluctant to engage in CSR activities because of the assumed high-cost implication and possible impairment of profitability. Grounded in social capital theory, the purpose of this quantitative correlational study was to examine the relationship between workforce-based CSR activities, society-based CSR activities, market-based CSR activities, regulation-based CSR activities, and SMEs’ business profitability. The participants were 109 SME owners in Lagos, Nigeria. Data were collected using questionnaires administered online through google forms. The results of the multiple linear regression were significant, …


Effective Marketing Strategies Of Profitable Small Businesses, Xoriunstance T. Brown Jan 2020

Effective Marketing Strategies Of Profitable Small Businesses, Xoriunstance T. Brown

Walden Dissertations and Doctoral Studies

The inability to achieve profitability can negatively impact business operations. Small independent insurance agency owners who fail to maintain profitability are at a higher risk of failure. Grounded in the dynamic capabilities model, the purpose of this qualitative multiple case study was to explore effective marketing strategies leaders of small independent insurance agencies use to achieve and maintain profitability. The participants comprised 3 independent insurance agents in Fort Lauderdale, Florida, who effectively used marketing strategies to achieve and maintain profitability. Data were collected from semistructured interviews, company websites, and company documents. Yin’s 5-step thematic analysis, which included compiling, disassembling, interpreting …


Strategies For Reducing The Effects Of Employee Absenteeism On Organizational Profitability, Marjorie D. Waye Jan 2017

Strategies For Reducing The Effects Of Employee Absenteeism On Organizational Profitability, Marjorie D. Waye

Walden Dissertations and Doctoral Studies

Employee absenteeism is a significant threat to organizational profitability. Finding solutions to mitigate the adverse effects of employee absenteeism on organizational profitability is critical to the success of organizations. The purpose of this case study was to explore the strategies human resource leaders used to mitigate the adverse effects of employee absenteeism on organizational profitability. The conceptual framework was performance prism theory. Data were gathered from in-depth interviews and publicly available organizational documents, including wellbeing program resources and annual investment presentations and Securities and Exchange Commission (SEC) reporting documents. Participants included 4 human resource managers and a third party service …


Small Retail Business Owner Strategies Needed To Succeed Beyond 5 Years, Colonel Jaime Solis Jan 2016

Small Retail Business Owner Strategies Needed To Succeed Beyond 5 Years, Colonel Jaime Solis

Walden Dissertations and Doctoral Studies

Small businesses accounted for 99% of the firms in private industry, provided 38% of the goods and services sold in the United States, and hired 55% of the labor force each year between 2012 and 2015. From 1993 to 2013, small firms accounted for 63% of new work generated while more than 50% of U.S. small businesses failed inside of 5 years and at least 20% failed during the first year. The purpose of this multiunit case study was to explore the strategies small retail businesses used to achieve sustainability beyond 5 years in a purposefully selected county in Virginia. …