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Full-Text Articles in Entrepreneurial and Small Business Operations

Lifecycle Pricing For Installed Base Management With Constrained Capacity And Remanufacturing, Andreas Robotis, Shantanu Bhattacharya, Luk N. Van Wassenhove Mar 2012

Lifecycle Pricing For Installed Base Management With Constrained Capacity And Remanufacturing, Andreas Robotis, Shantanu Bhattacharya, Luk N. Van Wassenhove

Research Collection Lee Kong Chian School Of Business

Installed base management is the policy in which the manufacturer leases the product to consumers, and bundles repair and maintenance services along with the product. In this article, we investigate for the optimal leasing price and leasing duration decisions by a monopolist when the production and servicing capacity are constrained. The effect of diffusion of consumers in the installed base is considered, with the ownership of the product resting with the monopolist during the product lifecycle. The monopolist operating the installed base jointly optimizes the profits from leasing the product/service bundle along with maintenance revenues and remanufacturing savings. We formulate …


Optimal Order Quantities With Remanufacturing Across New Product Generations, Shantanu Bhattacharya, V Daniel R. Guide, Luk N. Van Wassenhove Sep 2006

Optimal Order Quantities With Remanufacturing Across New Product Generations, Shantanu Bhattacharya, V Daniel R. Guide, Luk N. Van Wassenhove

Research Collection Lee Kong Chian School Of Business

We address the problem of determining the optimal retailer order quantities from a manufacturer who makes new products in conjunction with ordering remanufactured products from a remanufacturer using used and unsold products from the previous product generation. Specifically, we determine the optimal order quantity by the retailer for four systems of decision-making: (a) the three firms make their decisions in a coordinated fashion, (b) the retailer acts independently while the manufacturer and remanufacturer coordinate their decisions, (c) the remanufacturer acts independently while the retailer and manufacturer coordinate their decisions, and (d) all three firms act independently. We model the four …


The Effect Of Remanufacturing On Procurement Decisions For Resellers In Secondary Markets, Andreas Robotis, Shantanu Bhattacharya, Luk N. Van Wassenhove Jun 2005

The Effect Of Remanufacturing On Procurement Decisions For Resellers In Secondary Markets, Andreas Robotis, Shantanu Bhattacharya, Luk N. Van Wassenhove

Research Collection Lee Kong Chian School Of Business

The role of remanufacturing as a competitive tool for firms has been reflected in a number of studies to show that remanufacturing can reduce the unit cost of production by reusing components. However, the fact that remanufacturing can be used as a strategic tool for serving secondary markets as well has not been acknowledged in the literature. In this paper, we study the use of remanufacturing as a tool to serve secondary markets. Specifically, we model the case of a reseller who procures used products based on an older generation of technology from an advanced market and then uses one …


Closed-Loop Supply Chain Models With Product Remanufacturing, R. Canan Savaskan, Shantanu Bhattacharya, Luk N. Van Wassenhove Feb 2004

Closed-Loop Supply Chain Models With Product Remanufacturing, R. Canan Savaskan, Shantanu Bhattacharya, Luk N. Van Wassenhove

Research Collection Lee Kong Chian School Of Business

The importance of remanufacturing used products into new ones has been widely recognized in the literature and in practice. In this paper, we address the problem of choosing the appropriate reverse channel structure for the collection of used products from customers. Specifically, we consider a manufacturer who has three options for collecting such products: (1) she can collect them herself directly from the customers, (2) she can provide suitable incentives to an existing retailer (who already has a distribution channel) to induce the collection, or (3) she can subcontract the collection activity to a third party. Based on our observations …


Managing New Product Definition In Highly Dynamic Environments, Shantanu Bhattacharya, Viswanathan Krishnan, Vijay Mahajan Nov 1998

Managing New Product Definition In Highly Dynamic Environments, Shantanu Bhattacharya, Viswanathan Krishnan, Vijay Mahajan

Research Collection Lee Kong Chian School Of Business

In highly dynamic environments, characterized by changing customer preferences and uncertainty about competitive products, managing the development of a new product is a complex managerial task. The traditional practice, recommended in the literature, of reaching a sharp definition early in the new product development (NPD) process may not be optimal, desirable or even feasible in such dynamic situations. Under high uncertainty, forcing early finalization of specifications may result in a firm getting locked into an incorrect definition. Based on our study of NPD in the high technology industry, we present a model of an approach called real-time definition, in which …