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Entrepreneurial and Small Business Operations Commons™
Open Access. Powered by Scholars. Published by Universities.®
University of Nevada, Las Vegas
Business planning; Diners (Restaurants); Iowa – Des Moines; Nightclubs; Restaurant management
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Full-Text Articles in Entrepreneurial and Small Business Operations
Business Plan For 1st Street Diner And Nightclub, Brian D. Deets
Business Plan For 1st Street Diner And Nightclub, Brian D. Deets
UNLV Theses, Dissertations, Professional Papers, and Capstones
A business plan was created for a diner and nightclub located in downtown Des Moines, Iowa, and the concept was found to be unique to the Des Moines area. The downtown community is home to sixty-six American-cuisine eateries, is under continued development, and looking to house more restaurant and entertainment establishments. Des Moines has a five-county metropolitan area with a population of 562,000 and Des Moines alone is home to 200,000 people. The downtown community is growing, and with the projected employment outlook to rise 11%, downtown’s 77,000 employees will also increase. These findings suggest that there is a market …