Open Access. Powered by Scholars. Published by Universities.®
Entrepreneurial and Small Business Operations Commons™
Open Access. Powered by Scholars. Published by Universities.®
- Discipline
- Keyword
-
- Advertising; Hospitality industry; Market segmentation; Target marketing; Tourism; Travel (1)
- Business enterprises — Size; Louisiana — New Orleans; Small business; Small business – Employees; Success in business (1)
- Business planning; Restaurant management; Restaurants – Finance; Small business; Success in business (1)
Articles 1 - 3 of 3
Full-Text Articles in Entrepreneurial and Small Business Operations
Post-Katrina New Orleans: The Challenges, Milestones And Progress Of Small Business Owners And Entrepreneurs, Iona Lee
UNLV Theses, Dissertations, Professional Papers, and Capstones
The US Small Business Association reports that 99.9% of all US business can be classified as small. Having less than 500 employees small businesses provide work for just over half of all US private sector workers (2009). Additionally, less than 2% of those businesses have between 100-499 employees (Headd & Kirchhoff, 2009), leaving approximately 97% of all US businesses employing 99 or fewer employees. Given this statistic, it would stand to reason that small businesses have a higher success rate than large ones; however, developing and opening a small business does not occur without risk. The SBA reports that only …
Bone Rattlers Bar & Grill Business Plan, Lovedy Ann Zie Carroll
Bone Rattlers Bar & Grill Business Plan, Lovedy Ann Zie Carroll
UNLV Theses, Dissertations, Professional Papers, and Capstones
Independent restaurants are important in communities. Not only can restaurants provide the basic need of an enjoyable meal but restaurants also serve as gathering places for social and recreational purposes. People can celebrate special occasions, spend time with family or friends, and/or enjoy the atmosphere at restaurants. A restaurateur must have a solid business plan and understanding of what it means to run a restaurant business in both strong and weak economies. Lack of job security has many Americans leaving the corporate world to start their own businesses and make their own future (Cohn, 2009). According to the U.S. Small …
Exploring Marketing And Sales Opportunities: How Companies Reach Their Target Market Using Hospitality And Tourism Venues For Distribution Of The Product Or Services, Ricardo J. Rodriguez-Canales
Exploring Marketing And Sales Opportunities: How Companies Reach Their Target Market Using Hospitality And Tourism Venues For Distribution Of The Product Or Services, Ricardo J. Rodriguez-Canales
UNLV Theses, Dissertations, Professional Papers, and Capstones
Many companies unrelated or semi-related to travel and tourism have found their niche within the hospitality and tourism industry. Companies who primarily focus on fashion, retail, weddings, outdoor adventure, real estate, sports and entertainment have successfully negotiated space to promote their products and services to hospitality and tourism clientele. This can be seen at the many resorts and casinos that have retail shops in their facilities as well as golf courses, restaurants and clubs that market directly to and make their profits from hospitality patrons. This complimentary mix makes up the diverse experience travelers encounter. To narrow the focus of …