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Entrepreneurial Teams: Comparing High-Growth Software Firms Through Structure And Strategy, Thomas Cooney
Entrepreneurial Teams: Comparing High-Growth Software Firms Through Structure And Strategy, Thomas Cooney
Articles
Purpose – The purpose of this paper is to explore hypothesis that high-growth firms founded by entrepreneurial teams use a unique combination of organic structure and emergent strategy. Design/methodology/approach – A quantitative study of 445 software development firms in the USA and 219 firms in Ireland was undertaken with a valid response rate of 22 per cent and 38 per cent, respectively. Findings – Generally, all classifications of firms in the USA and in Ireland demonstrated a combination of organic structure and emergent strategy at the beginning of their existence. As the US firms grew older they moved towards a …
Developing Entrepreneurship Programmes For Female Members Of The Irish Traveller Community, Thomas Cooney
Developing Entrepreneurship Programmes For Female Members Of The Irish Traveller Community, Thomas Cooney
Articles
Purpose – The purpose of this paper is to explore the distinctive challenges faced by female travellers (Roma, Sinti and Gypsy) in starting their own business. Design/methodology/approach – The paper details a pilot “start your own business” programme that was delivered in Ireland to 12 women from the traveller community. Findings – Four distinct categories of entrepreneurship barriers faced by female travellers were recognised: self-esteem, traveller identity, welfare trap and family responsibilities. Research limitations/implications – The findings are based on just one programme and so no general conclusions can be drawn. Practical implications – The paper identifies the successes and …
Internal Branding And Brand Commitment: A Quantitative Investigation Into Corporate Brand Building In A Retail Store Network, Edmund O'Callaghan
Internal Branding And Brand Commitment: A Quantitative Investigation Into Corporate Brand Building In A Retail Store Network, Edmund O'Callaghan
Conference proceedings
The aim of this quantitative study was to investigate the relationship between the perceived effectiveness of internal branding activities on brand commitment among owner managers within a retail store network of previously independent retailers. Brand commitment was hypothesized as essential for coherent and consistent corporate brand building within this context. Two new scales were developed and tested to measure internal branding and brand commitment. Perceived clarity of vision, core values and brand communications were highly correlated with strong brand commitment, while lack of perceived business supports and adequate reward systems were potential inhibitors. Interalia, findings validate the significance of internal …