E-Commerce Commons^™

Fake Review Detection, Michael Husk, Faryaneh Poursardar (Mentor)

Computer & Information Science: Research Experiences for Undergraduates in Disinformation Detection and Analytics

No abstract provided.

Illusional Marketing: The Use Of Storytelling, User Experience And Gamification In Business, Adnan Veysel Ertemel

Zea E-Books Collection

“This book is a must-have for marketers who need to use a composite set of tools to break through the attention economy. The book is also for the general public who might be concerned about the growing and numbing screen time that takes people away from doing other things.” — Philip Kotler on Illusional Marketing

Digital platforms know how to “hook” consumers and keep them glued to the screen. These products were developed based on psychologists’ research into the way the human brain works. These are new weapons in the marketing toolkit that will become even more effective when combined …

Measurement Study Of Energy Impact On Blockchain Technologies: Cryptocurrency Mining, Qaylin Holliman

Cybersecurity: Deep Learning Driven Cybersecurity Research in a Multidisciplinary Environment

Blockchain technology facilitates the flow of information and the speed of information through a faster and more decentralized network. It has its advantages as compared to more centralized networks and legacy networks. With the evolution of mainstream technology, blockchains is predicted to be more effective and sufficient to consumers and commercial companies. In this paper, blockchains will be scaled to cryptocurrency mining, where cryptocurrencies utilize blockchain technology to record transactions and orders. Mining will also be examined through energy consumption, the algorithms behind some cryptocurrencies, their sustainability issue, and resolutions to combat high energy consumption. While the pace of energy …

Minutes & Seconds: The Scientists, Patrick Aievoli

Zea E-Books Collection

Minutes & Seconds, is a captivating intelligible read for those who strive to understand where the “what if” moment has gone. Succeeding his other captivating books, Aievoli’s deep introspective lens dials his readers in to awaken the proverbial sleeping giant inside of our consciousness. He designs an insightful exciting romp through the surreal landscape of our society and illustrates how various pioneers have lead us to a crossroads. I’m truly impressed with Aievoli’s perspicacious comprehension of where digital has taken us through the hands of these select individuals. --Sequoyah Wharton

In creating Minutes & Seconds, Aievoli has assembled an interesting …

Strategic Excellence In Post-Digital Ecosystems: A B2c Perspective, Edin Güçlü Sözer, Mustafa Emre Civelek, Murat Çemberci

Zea E-Books Collection

The basic production of the digital economy is knowledge. As it becomes more important, traditional factors like labor and capital become less so. As technological innovation changes the nature of employment, the conversion of labor to consumption becomes increasingly difficult. E-commerce is the most important driving force of the digital economy. Using technology and information networks effectively allows brands or companies to effect rapid changes in competitive markets. The emergence of neo-consumers calls for a higher order of information exchange and interaction. Companies must reasses their complete business processes in a holistic way to ensure market prominence in an economy …

Mobile Banking Adoption By Senior Citizens In Australia, Madugoda Gunaratnege Senali

ECU Posters

Mobile banking is technological innovation provided by banks to its customers to do their banking activities such as, viewing account balances, paying bills, transfer of funds and checking new offers and products through their smart phones by using mobile banking application. Though mobile banking has raised high expectations in research and practice, it neither experienced broad adoption nor allows it banks to realize additional earnings yet. This research aims to investigate the factors affecting the mobile banking adoption by senior citizens in Australia by using technology acceptance models. It's important to improve the mobile banking amongst senior Australians to enhance …

The Factors Impacting Customers’ Intention To Use Of An Online Grocery Retail Store, Mitra Maboud

ECU Posters

In an effort to increase sales, most major retail companies seek to recruit and reward loyal customers for regular frequent purchases. Companies inspire and reward their loyal customers to enhance repeat purchase and sales opportunities. There are a number of factors influencing the customers’ mindset in choosing a specific grocery store, such as loyalty, word of mouth, risks, brand image and brand value. Further analyses of these factors will assist company’s customer relationships and marketing strategy development and implementation.

The benefit of developing loyalty among customers is to increase repeat purchase behaviour (Das, 2014; Jarvis & Wilcox, 1977). Customers’ satisfaction …

Factors Affecting Mobile Banking Adoption In The United States, Michel N. Engwanda

2010-2016 Archived Posters

This quantitative correlational study was focused on how consumers’ perceptions affect their intention to use mobile banking in the United States. Among U.S. consumers with smartphones, Internet access, and a bank account; 68% used Internet, 33% used telephone-based banking, and only 21% engaged in some type of mobile banking activities in 2011. The web-based survey used in this study was derived from the technology acceptance model extended by the innovation diffusion theory. Data were collected by email from a random sample of 398 people in the United States. The structural equation modeling technique was used to analyze data. The results …

Performance Prediction Of Commodity Prices Using Foreign Exchange Futures, Yisa Ajao

2010-2016 Archived Posters

In an experimental quantitative research design, data from the Futures Market for commodities and foreign exchange futures covering 1986-2011 were obtained and addressed. A General Regression Neural Network was overlaid on this data to deduce a time-series prediction model for wheat prices. Performance prediction error was only 4.42%.

An Inventory Of Maine's Telecommunications System, Maine State Planning Office

Maine Collection

An Inventory of Maine's Telecommunications System

Prepared for the Maine State Planning Office by Joseph M. Chaisson and Valerie Lamont of the Telecommunications Research Program at Westbrook College in Portland, Maine. July, 1985.

"The Primary purpose of this report is to provide information for Governor Brennan's Task Force on Telecommunications. The inventory also can be widely used as a reference by persons and organizations concerned with providing telecommunications services in Maine."

Contents: Introduction / Local Telephone Service / Mobile Telephone Service / Digital Termination Service / Cable Television / Paging Systems / Intra-State (Intra-LATA) Public Services / Intra-State (Intra-LATA) Private …