E-Commerce Commons^™

Blockchain Adoption Model For The Global Banking Industry, Zaina Kawasmi, Evans Akwasi Gyasi, Deneise Dadd

Journal of International Technology and Information Management

Blockchain has become the new hype term in the business world for the last decade. Due to the new technology’s characteristics and innovative applications, it is being adopted globally in a wide number of industries including the banking industry, yet no adoption model is provided to guide this process. This research aims to contribute to facilitating the successful adoption and implementation of the blockchain new technology in the banking industry. Building on the assumption that the blockchain’s adoption in banking will be directed by the regulations and best practices guidelines of the global banking regulatory bodies and practitioner, this research …

Table Of Contents Jitim Vol 29 Issue 1, 2020

Journal of International Technology and Information Management

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Table Of Contents Jitim Vol 29 Issue 3, 2020

Journal of International Technology and Information Management

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Table Of Contents Jitim Vol 29 Issue 2, 2020

Journal of International Technology and Information Management

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Customer Service Challenges In Omni-Channel Retailing—An Exploratory Study Of Vague Language In Retailer Customer Service Policies, Terence L. Holmes, Edward C. Brewer

Atlantic Marketing Journal

Retailers are interacting with customers via an ever-increasing number of touchpoints. The addition of social media and mobile devices to the traditional physical and virtual retail platforms has created an evolving consumer practice of using several such "touchpoints" in the course of a single purchase (the "omni-channel”). The difficulty of providing high levels of customer service has increased with the necessity of managing multiple channels under the retailer’s control and coordinating formally or informally with touchpoints not directly within the retailer’s own operations. Multiple sources of potentially conflicting information (e.g., order fulfillment) can lead to miscommunication, and thus poor service …

The Role Of Social Media And Social Networking As Marketing Delivery Systems For Preventive Health Care Information, Joe Cangelosi, David Kim, Ken Griffin, Ed Ranelli

Atlantic Marketing Journal

The use of social media and social networking (SM&N) is prevalent in health care. Through social media, individuals can access information to enhance their overall health and well-being. Given that prevention is crucial to a long healthy life, as well as restraining escalating health care costs, this study offers insights into the types of social media and networking platforms that health care consumers consider most important, especially with regard to obtaining Preventive Health Care Information (PHCI). Further, it goes on to identify the demographics of persons who consider social media and social networking platforms as most important. This research used …

The History And Evolution Of The Market For ‘Delebs’ (Dead Celebrities), Denver D'Rozario, Guang Yang

Atlantic Marketing Journal

In this paper, we survey the history behind the growing market for dead celebrities (‘Delebs’) in their role of creating secondary brand associations. According to some estimates, this market is now worth $2.25 billion in annual licensing and royalty revenues (CBC 2013). We begin, by defining key terms that are used in this market. Next, we do a survey and analysis of the major events that have given rise (intentionally or unintentionally) to this market. For ease of discussion, we discuss these historical events grouped by era. We follow this with a summary of the major events and trends that …

Online Content Consumption: Social Endorsements, Observational Learning And Word-Of-Mouth, Qian Tang, Tingting Song, Liangfei Qiu, Ashish Agarwal

Research Collection School Of Computing and Information Systems

The consumption of online content can occur through observational learning (OL) whereby consumers follow previous consumers’ choices or social endorsement (SE) wherein consumers receive content sharing from their social ties. As users consume content, they also generate post-consumption word-of-mouth (WOM) signals. OL, SE and WOM together shape the diffusion of the content. This study examines the drivers of SE and the effect of SE on content consumption and post-consumption WOM. In particular, we compare SE with OL. Using a random sample of 8,945 new videos posted on YouTube, we collected a multi-platform dataset consisting of data on video consumption and …

Online Advertising And Consumer Behavior In Tunisia, Rabeb Hamdi, Romdhane Khemakhem

Atlantic Marketing Journal

The aim of this study was to present new mediating and moderating variables in the relationship between online advertising and purchase intention as well as visiting the store. Therefore, a qualitative study of 17 Tunisian Internet users was conducted (semi-structured interview). Results showed that the lifestyle change and the disposition to visit the store are the mediating variables between these consequences and electronic advertising (purchase intention and visiting the store). Furthermore, the involvement with the product is the moderating variable between e-advertising and lifestyle change, including disposition to visit the store.

Fashion E-Commerce Tmd 333, Joanna Burkhardt

Library Impact Statements

No abstract provided.

Creative Innovation Online Relationship Marketing Islamic Fashion E-Commerce In Indonesia, Melly Maulin Purwaningwulan, Asep Suryana, Uud Wahyudin, Susanne Dida

Library Philosophy and Practice (e-journal)

This research aimed to in-depth analysis and provide solutions about the processes and forms of online relationship marketing e-commerce Islamic fashion. This study used qualitative approach with case study method. Evidence or data for research purposes came from documents, archival records, interviews, direct observation, participant observation, and physical devices. Data validity test conducted through several tests which included credibility, transferability, dependability, and confirmability test. Relationship marketing cannot be purely online, synergies between online and offline activities are needed to be more effective. Community has become the power of relationship marketing for Islamic fashion e-commerce in Indonesia. Programs conducted by community …

Table Of Contents Jitim Vol 28 Issue 2, 2019

Journal of International Technology and Information Management

Table of Contents JITIM 2, 2019

A Longitudinal Analysis Of The Impact Of The Indicators In The Networked Readiness Index (Nri), Satya Pratipatti, Ahmed Gomaa

Journal of International Technology and Information Management

World Economic Forum publishes the Networked Readiness Index (NRI) annually, to reflect the Information and Communication Technology (ICT) status of different countries. The NRI is developed by aggregating 53 indicators. The study identifies the most critical indicators to focus on, to improve the NRI status of countries at different stages of economic development. It uses data from 117 countries and analyzes the changes in the indicators along with their impacts between the years 2012 and 2016. The study explores the differences between countries by grouping them into four groups based on their NRI status. The analysis identifies six indicators with …

Gilgit-Baltistan At The Cross Road Of China-Pakistan Economic Corridor (Cpec), Zulfiqar Ali Khan

MSJ Capstone Projects

This capstone project focused on the in-depth analysis of the role and impact of this multi-billion-dollar project on the politically deprived region of Gilgit-Baltistan. This region is the gateway to CPEC as it is the only region of Pakistan that shares border with China. The geographical ties, tributary and trade relationship and even family relationships between Gilgit-Baltistan and the Xinjiang region of China dates back centuries before the creation of Pakistan and the post revolution China.

The project has been designed and implemented in a way that GB’s role is to provide the services of road and some other services …

Big Tech Surveillance Could Damage Democracy, Chase Johnson

University Author Recognition Bibliography: 2019

Data is often called the oil of the 21st century.

The more tech companies know about their users, the more effectively they can direct them to goods and services that they are likely to buy. The more companies know about their users, the more competitive they are in the market.

Custom-tailored capitalism is what has made Google, Facebook, Amazon and others the richest companies in the world. This profit incentive has turned big tech into a competitive field of mass intelligence gathering. The better and more comprehensive the data, the higher profits will be.

But this business model – what …

Investigating Consumer Satisfaction Towards Mobile Marketing, Dr Surabhi Singh

Journal of International Technology and Information Management

The extensive applications of mobile phones are visible in global companies for the marketing of their products. The popularity of mobile marketing is increasing considerably. This paper has provided insights into the perspectives of consumer attitude towards mobile marketing in India. The companies will develop an understanding of how mobile marketing influence consumer attitudes. The scale of measurement used for Attitudes was Likert scale and explained the consumer's behavior towards mobile marketing. The factors identified through the study will provide insights into Consumer buying behavior via mobile platforms. The analytical tool SPSS has been used for analysis by using methods …

Identifying Arkansas Food Desert Blocks Suitable For A Peer-To-Peer Modeled Food Redistribution Program, Emily King

Agricultural Economics and Agribusiness Undergraduate Honors Theses

Abstract

­­­­­­­­­ Nearly 10% of Americans reside in low-income urban food deserts which are low-income areas that lack access to affordable and nutritious foods. Food deserts in Arkansas contribute to a food insecurity rate above the national average, making it one of the most food insecure states in the country. Efforts to alleviate food deserts have included working with supermarkets to construct stores in underserved areas, encouraging the growth of farmers’ markets, and passing the Healthy Food Financing Initiative (HFFI). The inability of these programs to provide food desert residents with a variety of accessible and affordable food items year-round …

Crude Oil Price Prediction With Decision Tree Based Regression Approach, Engu Chen, Xin James He

Journal of International Technology and Information Management

Crude oil is an essential commodity for industry and the prediction of its price is crucial for many business entities and government organizations. While there have been quite a few conventional statistical models to forecast oil prices, we find that there is not much research using decision tree models to predict crude oil prices. In this research, we develop decision tree models to forecast crude oil prices. In addition to historical crude oil price time series data, we also use some predictor variables that would potentially affect crude oil prices, including crude oil demand and supply, and monthly GDP and …

The Impact Of The Web And Social Media On The Performance Of Nonprofit Organizations, Namchul Shin

Journal of International Technology and Information Management

This research empirically analyzes the impact of both the Web and social media on the performance of nonprofit organizations by using 100 nonprofit organizations ranked by web traction measures, including Facebook Likes and Twitter Followers. Our findings from ANOVA and non-parametric tests demonstrate that nonprofit organizations with higher web traction have greater contributions and grants than others with lower web traction. These findings suggest that the use of the Web coupled with social media promotes better, interactive (two-way) communications with the public, as well as fundraising and that nonprofit organizations that attract more supporters on the Web and social media …

The Use Of Generic Scripting In Certain Application Development Projects, Vance Allen Etnyre, Jian Denny Lin, Nanfei Sun

Journal of International Technology and Information Management

This article discusses generic scripting, a useful scripting technology for developing applications. In its simplest use, generic scripting can be used as a documentation tool to replace flowcharting or pseudocode. in certain situations, generic scripting can lead directly to a working application without the need to write, compile and test a new program. Generic scripting is discussed as a tool which can be used in logical design, detailed design and implementation of a new application. An example is presented to show how generic scripting can be used by non-programmers to simplify the development of applications. This example is used to …

College Choice Criteria Utilizing Conjoint Analysis Enabled On A Saas Platform, Alison Munsch

Journal of International Technology and Information Management

College enrollments and low to moderate household incomes are stagnating while tuition costs are increasing. The New York State Legislature enacted the nation’s first tuition-free degree program, the Excelsior Scholarship, designed to make a college education more affordable to middle class families. This legislation can impact what institution of higher education students will choose upon high school graduation. In order to understand the choice criteria for selecting an institution of higher education, a research study was conducted among a representative sample of high school upper classmen and parents of this respondent segment. The data collection and analysis were accomplished using …

Disruptive Innovation: The Rise Of The Knowledge-Sharing Market In China, Yaqing Lan

International Studies Honors Projects

Innovation is a major subject of international political economy, but mainstream discussions focus on scientific research and development and detach innovation development from their social contexts. In response to this view, this project reveals the importance of cultural and social factors in influencing innovation development by examining the rise of the knowledge-sharing market (KSM) -- a social-network-site-based economy in China. It suggests the KSM is a disruptive innovation not only because it is pioneered by a latecomer in the global innovation market, China, but also because its emergence from the changing Chinese consumer demands disrupts the mainstream thinking of innovation.

The Existence Of Social Media As A Promotional Media In The Hijab Image Revolution In Indonesia, Melly Maulin Purwaningwulan, Asep Suryana, Uud Wahyudin, Susanne Dida

Library Philosophy and Practice (e-journal)

This research purposed to in-depth analyzing about the existence of social media as promotional media in the hijab image revolution in Indonesia, to examine it’s cause and give the picture of hijab image in Indonesia. This research is conducted with qualitative approach and case study method. The result showed that social media increasingly exist in promoting Muslim fashion, because of the changed in Muslim consumers who are more religious but also more intense using social media. Hijab image revolution was encouraged by the communities and role models who emigrated (hijrah). Hijab image became diverse, characterized self identity, and …

Virtual International Leadership Within Organizations: Overcoming Cultural, Language, And Physical Barriers, Jaye Goulet

Thinking Matters Symposium Archive

Advances in technology are allowing members of a team to collaborate while being geographically and spatially apart. These new teams, known as virtual teams, have benefits for both the organizations to which they belong and to the individual members. Organizations are able to utilize highly-skilled experts without the associated relocation costs. Team members are able to contribute to projects in their field of expertise without having to leave their homeland. These teams require a leader whose interactions build trust and loyalty without the benefit of face-to-face contact with other team members. Although virtual teams are rapidly growing, research is lacking …

Transnational Sharing Economies & Neoliberal Urbanism: Airbnb In The City-Region Of Tangier, Jack Spector-Bishop

Independent Study Project (ISP) Collection

Since the early 1980s, Morocco’s strategies of urban governance have been decidedly neoliberal, focusing on entrepreneurialism, market liberalization, and privatization in order to make Moroccan cities more competitive in a global capitalist market (Bogaert 2010; Kanai & Kutz 2011). Within this context of neoliberal urban restructuring, I examine the case of Airbnb in the rapidly globalising city-region of Tangier. Airbnb is an online “sharing economy” platform which allows property owners to rent out living spaces to short-term travellers, usually tourists. In the Moroccan urban context, Airbnb is part of a broader trend of entrepreneurial development, influx of international capital into …

Speaking For “Free”: Word Of Mouth In Free- And Paid-Product Settings, Samuel Bond, Stephen He, Wen Wen

Faculty & Staff Scholarship

This research examines drivers of consumer word of mouth (WOM) in free-product settings, revealing fundamental differences with traditional, paid-product settings. The authors build and investigate a theoretical model that highlights two unique characteristics of free products (reciprocity motivation and diminished adoption risk) and considers their implications for WOM sharing. Results of a retrospective survey, two controlled experiments, and an analysis of more than 5,000 mobile apps at Google Play and Apple’s App Store reveal that consumers are generally more likely to share their opinions of free products than paid products, because of feelings of reciprocity toward the producer. However, this …

A Systematic Review Of Process Modelling Methods And Its Application For Personalised Adaptive Learning Systems, Kingsley Okoye

Journal of International Technology and Information Management

This systematic review work investigates current literature and methods that are related to the application of process mining and modelling in real-time particularly as it concerns personalisation of learning systems, or yet still, e-content development. The work compares available studies based on the domain area of study, the scope of the study, methods used, and the scientific contribution of the papers and results. Consequently, the findings of the identified papers were systematically evaluated in order to point out potential confounding variables or flaws that might have been overlooked or missing in the current literature. In turn, a critical structured analysis …

Table Of Contents Jitim Vol 27 Issue 4, 2018-2019

Journal of International Technology and Information Management

ToC JITIM - Special Issue on ICT4D

Table Of Contents Jitim Vol 28 Issue 1, 2019

Journal of International Technology and Information Management

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A Multilayer Secured Messaging Protocol For Rest-Based Services, Idongesit Efaemiode Eteng

Journal of International Technology and Information Management

The lack of descriptive language and security guidelines poses a big challenge to implementing security in Representational State Transfer (REST) architecture. There is over reliance on Secure Socket Layer/Transport Layer Security (SSL/TLS), which in recent times has proven to be fallible. Some recent attacks against SSL/TLS include: POODLE, BREACH, CRIME, BEAST, FREAK etc. A secure messaging protocol is implemented in this work. The protocol is further compiled into a reusable library which can be called by other REST services. Using Feature Driven Development (FDD) software methodology, a two layer security protocol was developed. The first layer is a well hardened …