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Full-Text Articles in Business Intelligence
Leveraging Reviews To Improve User Experience, Anthony Schams, Iram Bakhtiar, Cristina Stanley
Leveraging Reviews To Improve User Experience, Anthony Schams, Iram Bakhtiar, Cristina Stanley
SMU Data Science Review
In this paper, we will explore and present a method of finding characteristics of a restaurant using its reviews through machine learning algorithms. We begin by building models to predict the ratings of individual reviews using text and categorical features. This is to examine the efficacy of the algorithms to the task. Both XGBoost and logistic regression will be examined. With these models, our goal is then to identify key phrases in reviews that are correlated with positive and negative experience. Our analysis makes use of review data publicly made available by Yelp. Key bigrams extracted were non-specific to the …
Yelp’S Review Filtering Algorithm, Yao Yao, Ivelin Angelov, Jack Rasmus-Vorrath, Mooyoung Lee, Daniel W. Engels
Yelp’S Review Filtering Algorithm, Yao Yao, Ivelin Angelov, Jack Rasmus-Vorrath, Mooyoung Lee, Daniel W. Engels
SMU Data Science Review
In this paper, we present an analysis of features influencing Yelp's proprietary review filtering algorithm. Classifying or misclassifying reviews as recommended or non-recommended affects average ratings, consumer decisions, and ultimately, business revenue. Our analysis involves systematically sampling and scraping Yelp restaurant reviews. Features are extracted from review metadata and engineered from metrics and scores generated using text classifiers and sentiment analysis. The coefficients of a multivariate logistic regression model were interpreted as quantifications of the relative importance of features in classifying reviews as recommended or non-recommended. The model classified review recommendations with an accuracy of 78%. We found that reviews …