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Full-Text Articles in Business

Designing Experiences: Unveiling Passenger Perspectives Through Service Design At An Airport, İnci Polat, Ahmet Ozturk, Ruveyda Koc, Yudem Inel Feb 2024

Designing Experiences: Unveiling Passenger Perspectives Through Service Design At An Airport, İnci Polat, Ahmet Ozturk, Ruveyda Koc, Yudem Inel

Journal of Global Hospitality and Tourism

Service design refers to applications that design, align, and optimize business operations to improve the experiences of both users and employees to support customers’ journeys. The fundamental objective of this conceptual framework is not solely to fabricate a comprehensive, pleasurable, and unforgettable encounter for customers but also to create a sustainable, proficient, and fruitful resolution for providers. This study aims to measure passenger satisfaction using service design tools, such as customer journey maps and research walls, and to demonstrate the impact of service design experience on value co-creation and customer satisfaction. In this context, this study comprises two phases. The …


User-Generated Content, Satisfaction, And Wom In The Context Of Cultural/Heritage Site, Mahlagha Darvishmotevali, Hu Qian Aug 2023

User-Generated Content, Satisfaction, And Wom In The Context Of Cultural/Heritage Site, Mahlagha Darvishmotevali, Hu Qian

University of South Florida (USF) M3 Publishing

Research remains scant and ambiguous despite the need to understand better user-generated content (UGC) and its relationship with behavioral outcomes. In this regard, the influence of UGC on two types of visitors' word of mouth (WOM) was examined. In addition, satisfaction as a mediator was tested to gain more insight into the UGC and WOM relationships. Using a sample of 260 visitors (tourists & excursionists) who visited the historical site in China, SmartPLS was used to evaluate the study model and hypotheses. Findings demonstrate that UGC directly and positively affects two types of WOM. The results also show the full …


Predicting Intentions To Continue Using Travel Apps In The Post Covid-19 Crisis, Ahmed C. Bouarar, Smail Mouloudj, Asma Makhlouf, Kamel Mouloudj Nov 2022

Predicting Intentions To Continue Using Travel Apps In The Post Covid-19 Crisis, Ahmed C. Bouarar, Smail Mouloudj, Asma Makhlouf, Kamel Mouloudj

University of South Florida (USF) M3 Publishing

In the era of information technology and the Internet, travel apps have become a significant element influencing modern travel behavior. However, research in this context remains limited in the tourism literature. This paper aimed to investigate the factors that influence intentions to continue using travel apps in the post-COVID-19 crisis in Algeria. A convenience sample of 380 Algerian tourists was surveyed, and a total of 244 questionnaires were collected over three months. The method used to test the proposed hypotheses empirically was the multiple regression analysis using SPSS 26. Results showed that attitude, perceived behavior control (PBC), degree of satisfaction, …


Value Chain For A B School In India, Vimal C. Verma, Devashish D. Gupta Aug 2021

Value Chain For A B School In India, Vimal C. Verma, Devashish D. Gupta

University of South Florida (USF) M3 Publishing

Education has become the largest advertiser, according to estimates, with a large chunk of that money going toward enhancing the industry’s reputation. Due to the introduction of WTO rules, management education is becoming more competitive, and the Indian market is now open to foreign competitors as well, B schools in India are anticipating what would please their customers. The high number of applicants taking the CAT exam this year shows how popular management education is becoming. Students at B-schools and those aspiring to them are interviewed for this study, which aims to determine the value chain of an ideal B …


Teamwork, Satisfaction And Mediating Effect Of Affective, Continuance And Normative Commitments On Employee’S Loyalty, Thalita A. C. Nicolleti, Eduardo R. Mangini, Leonardo Aureliano-Silva, Cristiane S. Pires, Carolina A. De Freitas Dias Aug 2021

Teamwork, Satisfaction And Mediating Effect Of Affective, Continuance And Normative Commitments On Employee’S Loyalty, Thalita A. C. Nicolleti, Eduardo R. Mangini, Leonardo Aureliano-Silva, Cristiane S. Pires, Carolina A. De Freitas Dias

University of South Florida (USF) M3 Publishing

Teamwork, staff satisfaction, and organizational commitment on employee loyalty have been investigated by previous literature. However, the mediating effects of affective (AC), continuance (CC) and normative (NC) commitments are still a big gap present in theory. Thus, the main purpose of this paper is to explore the mediate role of AC, CC, and NC on employee loyalty. In total, 123 individuals participated in this research. The SEM technique approach was used throughout Smart PLS software version 3.0. The results supported nine hypotheses and rejected one. The theoretical and managerial implications are presented as well as research limitations and avenues for …


A Conceptual Framework For The Mediating Role Of The Flow Experience Between Destination Brand Experience And Destination Loyalty, Ipek Kazancoglu, Taskin Dirsehan Aug 2021

A Conceptual Framework For The Mediating Role Of The Flow Experience Between Destination Brand Experience And Destination Loyalty, Ipek Kazancoglu, Taskin Dirsehan

University of South Florida (USF) M3 Publishing

The global tourism economy has created a competitive industry, and the customer experience in destination branding has emerged as a competitive tool for practitioners. It has also been attracting attention in the tourism literature. Individuals who experience high degrees of flow tend to feel more engaged in activities during their travel experiences. However, the antecedents of the flow experience and its outcomes are still limited in the literature. Considering the gaps in the literature, this study is aimed at developing a conceptual model for the mediating effect of the flow experience on the relationship between destination brand experience and destination …


U.S. Faculty Salary & Satisfaction Report, Prof Cihan Cobanoglu, Khuraman Shahtakhtinskaya, Luana Nanu, Faizan Ali, Trishna Mistry, Anudari Munkhtuya Jan 2021

U.S. Faculty Salary & Satisfaction Report, Prof Cihan Cobanoglu, Khuraman Shahtakhtinskaya, Luana Nanu, Faizan Ali, Trishna Mistry, Anudari Munkhtuya

University of South Florida (USF) M3 Publishing

This survey was conducted to analyze the general job satisfaction and compensation trend and create a national benchmarking report for salary and other benefits that faculty members receive in the U.S. Some may say job satisfaction is an elusive, even mythical concept, and an abundance of research has been dedicated towards it. The current report mainly focused on job satisfaction amongst academic staff in the U.S. We were particularly interested in understanding both the general level of satisfaction and different factors that seemed to account for satisfaction and dissatisfaction. In addition, we were interested to see if there was any …


Price Fairness, Guest Emotions, Satisfaction, And Behavioral Intentions In Peer To Peer Accommodation Sector, Laiba Ali, Wong F. Yee, Ng S. Imm, Muhammad S. Akhtar Sep 2018

Price Fairness, Guest Emotions, Satisfaction, And Behavioral Intentions In Peer To Peer Accommodation Sector, Laiba Ali, Wong F. Yee, Ng S. Imm, Muhammad S. Akhtar

Journal of Global Business Insights

The aim of this study is to examine the impact of price fairness on guest emotions, satisfaction and behavioral intentions in Malaysian P2P accommodation sector. The higher level of tourist arrivals towards P2P accommodations sector has drawn the attention of scholars and government. Therefore, this conceptual paper on P2P accommodation proposes an opportunity to examine the influence of external and internal stimuli on guest’s behavioral intentions during their stay in P2P accommodation at Malaysia. The conceptual framework of this study is built on the basis of Stimulus Organism Response (S-O-R) theory. A complete study followed by a conceptual framework will …


Factors Affecting Medical Tourism Destination Selection: A Malaysian Perspective, Jeetesh Kumar, Kashif Hussian Mar 2016

Factors Affecting Medical Tourism Destination Selection: A Malaysian Perspective, Jeetesh Kumar, Kashif Hussian

Journal of Global Business Insights

The study aims to assess the factors for medical tourism destination selection from medical tourist’s perspective and to determine the satisfaction level of medical tourists in Malaysia. Field survey was conducted with the structured questionnaire to medical tourists admitted at 11 public and private hospitals in Kuala Lumpur region during September and October, 2013. A non-probability convenience sampling technique was used and 72 response were collected. Geography of Malaysia was found to be an important factor having direct and positive impact on patient’s destinations selection and satisfaction level. Results also confirms that Malaysia is famous destination for Indonesians as a …